The Question Google Won’t Answer

Reading Ben Thompson’s coverage of Google’s earnings call this week,  one thing jumps out, and simply can’t be ignored: Google CEO Sundar Pichai was asked a simple question, and, as Thompson points out, Pichai dodged it completely. A Merril analyst asked this question:

“Just wondering if you see any changes in query volumes, positive or negative, since you’ve seen the year evolve and more Search innovative experiences.”

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Predictions 2024: It’s All About The Data

Let’s talk 2024.

2023 was a down year on the predictions front, but at least I’ve learned to sidestep distractions like Trump, crypto, and Musk. If I can avoid talking about the joys of the upcoming election and/or the politics of Silicon Valley billionaires,  I’m optimistic I’ll return to form. As always, I am going to write this post with no prep and in one stream-of-conscious sitting. Let’s get to it.

  1. The AI party takes a pause. The technology industry – and by this point, the entire capitalist experiment – is addicted to boom and bust cycles and riddled with blinkered optimism. In 2023 we allowed ourselves to dream of AI genies; we imagined trillions in future economic gains, we invested as if those gains were a certainty. In 2024, we’ll wake up and realize – as we did with the web in the early 2000s – that there’s a lot of hard work to do before our dreams become a reality. I’m not predicting an AI crash – but rather a period of digestion, with a possible side of Tums. Corporations will find their initial pilots less impactful than they hoped, and when told of the sums they must spend to course correct, insist on cutting back. Consumers will become accustomed to genAI’s outputs and begin to rethink their $20 a month subscriptions. Growth will slow, though it will not stagnate. Regulators around the world will take the year to move past Terminator nightmares and into the hard work of deeply understanding AI’s societal impact. IP holders – artists, newspapers, craftspeople – will press their lawsuits and infuse the market with uncertainty and hesitancy. In short, society will take a pause that refreshes. And that will be a good thing.
  2. But Progress Continues… It may feel like a pause, but below the tech media scorekeeping narrative, a growing ecosystem of AI startups will make important strides in areas that will matter beyond 2024. AI is driven by data, and as a society we’re not particularly good at structuring, governing, or sharing data. It makes sense that big companies with access to unholy amounts of structured data pioneered the AI era. (Of course, if you’re not a big company, and you want access to massive amounts of data, it helps to just take it without asking permission). But the AI-driven startups that will make waves in 2024 will do so by structuring discrete chunks of valuable information on behalf of very specific customers. It won’t make many headlines, but taken collectively, it’s this kind of work that will lay the groundwork for AI becoming truly magical. Read More
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Google’s “Left of Home” Newsfeed Gets Confused

It’s disconcerting when your phone doesn’t know you anymore.

I’ve had a Google phone for more than a decade, from its initial incarnation as the “Nexus” to its current apex form, the Pixel 8 Pro. Somewhere along the way, Google introduced a Google News feed “left of home,” that valuable real estate that smartphone users access by swiping right from the home screen. My old Pixels reliably gave me a newsfeed that, despite its wonkiness, gave me a respectable set of news stories patterned somewhat to my actual interests. Unfortunately, it seemed highly attuned to my search and location histories, so if I was buying headphones or reading about a wind farm off Rhode Island, my “news” stories would instantly shift to local news from Providence, or junky reviews of electronics I’d never want to buy. But it was worth putting up with, because it gave me useful news and information most of the time.

My new Pixel 8 (I got it for myself as a Christmas present!) effortlessly ported all my apps, and even most of my passwords and permissions, but when I checked my left of home newsfeed yesterday, it seemed to have utterly lost its way. Besides being convinced that I somehow have a fetish for stories like “Are McDonald’s Hotcakes Made Fresh Every Day” and  “How Mike Tindall Became The Brother Prince William Needs,” the service began pushing sponsored stories at me with the urgency of an Instagram feed. It was a very strange feeling to realize my phone seemed to have utterly forgotten who I was.

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Eat Sleep Drink Dream – Flipping Work and Life For A Year

I will not forsake you. But I might not call as often as I used to.

I don’t often write about personal things here, but the two most-read posts of this past year were Mastering The Rudiments, about my journey with learning the drums, and Unretirement, a personal reflection on my career.

I wrote both of those back in May – a shoulder month between seasons. In May, the year hasn’t hardened into disappointment or routine, there’s still time to change course. Now that the year has passed, I’ve found myself wanting to Think Out Loud a bit, in particular about a goal I set for myself this year. In “Unretirement” I explained that after seven companies, I had decided to get off the startup train for good: “As any founder can tell you, being in charge of millions of dollars of invested capital and scores of trusting employees is exhausting.” What I didn’t mention was that I promised myself I’d not commit to anything full time – no new startup, to be sure, but also, no project of any kind that would dominate my time and warp reality in its wake. My goal was to simply…be.

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Grading my 2023 Predictions: The Batting Average Dips

Well that was one hell of a year.

As I do each December, it’s time to grade my own homework. And the past twelve months certainly started out well. But unless a certain fascistic presidential candidate has a change of heart in the next few days (he won’t), I’m afraid I didn’t break .500 this year (last year I was smokin’ hot, I must say).

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Advertising Is Coming To Threads. What Happens Next?

With thanks to Scott Monty

I stopped using Twitter over a year ago, as soon as Elon Musk took control of the place. I don’t miss it – it was already a pretty toxic place, and my tenure at The Recount, a political media company, ensured I had to engage with most of Twitter’s worst attributes.

But when Meta launched Threads, its Twitter clone, I figured I’d give the new service a try. I’d played around with Mastodon, but found it a bit sparse, and Meta’s commitment to the fediverse (still unfulfilled), plus its integration with Instagram (a built in network!) felt worth checking out.

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Why Prime Time TV Might Make a Comeback

I hate to admit it, but I miss prime time.

For those of you born after Seinfeld went off the air, “prime time” dominated an era when television viewers only had three or four choices at any given time. Before streaming took over our devices, before cable devolved to 500 channels with nothing to see, there was “prime time television.” If you’re old enough to remember when Friends ruled “Must-See TV,” you (and tens of millions of others) likely spent a fair amount of your weeknights engaged with prime time’s three-hour post-dinner programming block.

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Why Is The News Business So Terrible?

“A collage of iconic news industry brands and related imagery like newspapers, radios, televisions, and web pages in a dumpster, on fire, digital art”

It’s been nothing but bad news for “the news” lately, and this week piled on two more depressing headlines: Gallup released a poll showing American confidence in the validity of mainstream news media is at an all time low, and The New York Times filed a trend piece noting that Silicon Valley companies, once a font of traffic for journalistic enterprise, are “ditching” news sites. Turns out that with link taxes, content moderation nightmares, advertising blacklists, and consumer fatigue, “news” is just more trouble than its worth for our modern attention merchants. Even Threads, Meta’s Twitter competitor, has decided to downplay the role of current events on its platform.

For those of us in who’ve been in the news business for more than a minute, this story ranks as a classic “dog bites man” story. The Times‘ piece turns on the news that Meta’s point person for news, Campbell Brown, is leaving the company. But anyone who’s worked with Brown over the past few years was already in on the joke. Brown was hired in 2017 to put a familiar face on Facebook’s tumultuous relationship with the press. Back in early 2019, when we were just starting The Recount, she was refreshingly direct with me when I asked if I should invest in a relationship with Facebook. In short, the answer was no.

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Don’t Sleep on the EU’s Digital Markets and Digital Services Acts

(This is a preview of a piece I’m working on for Signal360, to be published next week.)

“The US litigates, the EU legislates.” That’s what one confidential source told me when I asked about the Digital Services Act and the Digital Markets Act, the European Union’s twin set of Internet regulations coming into force this year. And indeed, even as the United States government continues an endless parade of lawsuits aimed at big tech, the EU has legislated its way to the front of the line when it comes to impacting how the largest and most powerful companies in technology do business. It may be tempting to dismiss both the DSA and the DMA as limited to only Europe, and impacting only Big Tech, but that would be a mistake. It’s still very early – much of the laws’ impact has yet to play out – but there’s no doubt the new legislation will drive deep changes to markets around the world. And even if you aren’t a digital platform, your own business practices may well be in for meaningful change.

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On AI: What Should We Regulate?

EU classification of AI risk.

I’ve been following the story of generative AI a bit too obsessively over the past nine months, and while the story’s cooled a bit, I don’t think it any less important. If you’re like me, you’ll want to check out MIT Tech Review’s interview with Mustafa Suleyman, founder and CEO of Inflection AI (makers of the Pi chatbot). (Suleyman previously co-founded DeepMind, which Google purchased for life-changing money back in 2014.)

Inflection is among a platoon of companies chasing the consumer AI pot of gold known as conversational agents – services like ChatGPT, Google’s Bard, Microsoft’s BingChat, Anthropic’s Claude, and so on. Tens of billions have been poured into these upstarts in the past 18 months, and while it’s been less than a year into since ChatGPT launched, the mania over genAI’s potential impact has yet to abate. The conversation seems to have moved from “this is going to change everything” to “how should we regulate it” in record time, but what I’ve found frustrating is how little attention has been paid to the fundamental, if perhaps a bit less exciting, question of what form these generative AI agents might take in our lives. Who will they work for, their corporate owners, or …us? Who controls the data they interact with – the consumer, or, as has been the case over the past 20 years – the corporate entity?

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