If You Trust AI, You’re Asleep. (At Least You’re Not “Woke”)

Today brought so many stories worth “notes and observations” that I thought I’d try something new – a flash newsletter of sorts, with commentary on stories that pushed my eyebrows up a bit more than usual. Each of these items is worth a full-fledged long-form piece, but it’s Friday, so let’s be brief:

Do You Trust OpenAI? Over the past two years I’ve been warning that when it comes to long promised “user agents” that work on our behalf, AI companies would inevitably adopt the big tech playbook of providing centralized services that they control, ensuring that consumers are dependent on their platforms and by extension, locked into their services. This architecture is anathema to true innovation in a modern data economy, but inevitable given the capital constraints of current AI models. Well, this morning brought news of OpenAI’s “Agent,” which purports to “take over” our computers and take action on our behalf. As I’ve asked, over and over, is this the way we want the future to unfold? Who exactly do we think OpenAI’s agent really works for? Hint: It’s not us, anymore than Facebook, Amazon, or Google ended up working for us.

Read More
3 Comments on If You Trust AI, You’re Asleep. (At Least You’re Not “Woke”)

SIGN UP FOR THE NEWSLETTER

Stay up to date on the latest from BattelleMedia.com

Nearly 30 % of All Bullsh*t Online Is Health Related

 

Every so often I have the chance to catch up with Gordon Crovitz and Steve Brill, the founders of NewsGuard. I was an advisor to their company for several years, and we keep in touch, as we share something of an obsession around the decline of journalism and the related erosion of fact-based information online. Both Crovitz and Brill have long and storied careers in “traditional” media – Brill started American Lawyer and CourtTV and authored countless pieces of long form reporting, and Crovitz was the former publisher of The Wall Street Journal.

NewsGuard launched as something of a bullshit detector during the ascendence of social media eight years ago. The company’s first product created “reliability ratings” of news and information-based websites. Not surprisingly, the company immediately became a target of the far right media ecosystem, and remains one today.

Read More
Leave a comment on Nearly 30 % of All Bullsh*t Online Is Health Related

CloudFlare To The AI Industry: Pay Up!

Cloudflare founders Matthew Prince and Michelle Zatlyn from a 2015 SXSW presentation (image)

There are precious few companies in the tech world that are willing to stick their necks out and “do the right thing,” and even fewer who both operate at Internet scale and enjoy Wall Street’s unabashed fandom.

In fact, I can only think of one: Cloudflare. And today, the $65 billion public company* announced a new policy that has the potential to tilt the balance of the Internet back toward the little guys. Starting this morning, Cloudflare will automatically block AI crawlers from copying the content of every website the company protects. And it’s doing it for free.

Read More
1 Comment on CloudFlare To The AI Industry: Pay Up!

AI Is Breaking The Internet. Can Bill Gross Fix It?

Bill Gross, ocean boiler.

Bill Gross has been here before. 

Back when the Internet was young, when the dot-com wave broke across the monied shoals of Wall Street opportunism, Gross built a world-changing company, took it public, then sold it for billions. 

Read More
5 Comments on AI Is Breaking The Internet. Can Bill Gross Fix It?

The Trouble With Bees

This is not a honey bee.

There’s this throwaway conceit in the current season of Black Mirror that keeps tugging at me, and it’s Friday, so I thought I’d think out loud about it.

In Episode 1, “Common People,” the protagonist, a school teacher, is lecturing her young pupils about pollination. She casually explains how robotic bees have taken over for their organic ancestors, buzzing from flower to flower and, one presumes, keeping the world’s agricultural ecosystem from crashing. The exchange is meant to contextualize the episode as happening sometime in the near future – most of us know that the bee population is crashing, and the concept of autonomous insect drones doesn’t feel that far off. It’s also an elegant reference consistent with one of tech’s most fundamental beliefs – don’t worry, kids, technology can and will save us from ourselves!

Read More
2 Comments on The Trouble With Bees

Headless Marketing

Yesterday I wrote a piece about the AI-driven “white collar recession,” which felt to me like a bunch of bullshit marketing. This morning as I perused my morning paper I came across this extraordinary example of exactly what I’m on about. The image above is an ad in The Information’s morning tech news roundup.  It’s an undisguised appeal aimed at marketing professionals, playing directly to their fears that they’re about to be replaced by AI. The solution, of course, is … “Head” – the “world’s first AI marketer” which, the company claims, is “not a tool, it’s a new species.”

This kind of claptrap is clogging up any reasonable dialog about the role of AI in our economy. On its home page, Head claims to be “hired” by more than 50,000 companies – hey, that’s a lot! But just a bit of legwork reveals Head is … well, the word “questionable” comes to mind.

Read More
2 Comments on Headless Marketing

A “White Collar Recession”? It Won’t Be AI’s Fault.

Image from “The White Collar Recession” – Salesforce

BULLSHIT!

That’s what I found myself yelling at a recent board meeting, unimpeded by my usual filters of propriety or self-restraint. But I couldn’t help myself. The board was debating whether AI was going to come for all of our jobs, and someone had just referenced an article which said it wouldn’t be long before AI was doing the work of most doctors, lawyers, and – this is where I broke – writers.

Read More
1 Comment on A “White Collar Recession”? It Won’t Be AI’s Fault.

Is AI the “Big Bang” or Merely a “Turning Point”? Much Depends on the Answer

According to scholar Carlota Perez, one of tech’s most revered theorists, society regularly goes through technology-driven “revolutions.” These structural cycles can take fifty years or more, and are defined by core technologies which shape life as we know it. Her list of previous cycles include the Industrial Revolution; The Age of Steam and Railways; The Age of Steel, Electricity and Heavy Engineering; and The Age of Oil, the Automobile, and Mass Production.*

Back in the early 2000s, Perez has identified the Internet (more formally, ICT, or “information communications technologies”) as the dominant technological force driving our current age. Perez’s framing has been a favorite of pundits ever since – and has played a central role in the debate as to whether a much-hyped “Next Big Thing” – crypto, the metaverse, quantum computing – is merely a feature of an ongoing revolution, or the starting gun to an entirely new age.

Read More
Leave a comment on Is AI the “Big Bang” or Merely a “Turning Point”? Much Depends on the Answer

How Google Can Win the Future

[Second in a series, first post here]

This past week, Wall Street caught up with the rest of us and realized that Google has lost its monopoly grip on search. The trigger wasn’t Google losing an anti-trust case – that happened last summer. Nor was it the first ten days of Google’s ongoing search remedies trial. Instead, it was a statement just two days ago by an Apple executive, Eddie Cue, which led to an almost instantaneous panic amongst investors.

Cue told the court that consumers’ preference for using AI agents had led to a decline in search traffic inside Apple’s Safari browser (Google pays Apple more than $20 billion a year to secure that traffic – a major focal point of the government’s case).

Read More
2 Comments on How Google Can Win the Future

Free the Database of Intentions: Could Google Thrive If It Gives Away Its Data?

Over the past 25 or so years, I’ve argued that Google has built a massive database of intentions – the aggregate result of every search ever entered, every page of results ever tendered, and every path taken (there’s a lot more to it, but that’s the key stuff). I’ve tracked this extraordinary artifact since 2003, and have come to believe that Google’s control over it has become a inhibitor to innovation and flourishing in our society.

The US government – yes, even this one – agrees with me. In the nearly three decades since Google first launched, the company has gone from champion of the open Internet to established monopolist whose principle business is protecting its profits. With the advent of consumer AI, that principle business is imperiled. Google is protecting a revenue stream that it must understand is no longer defensible, either by law or by practice.

Read More
1 Comment on Free the Database of Intentions: Could Google Thrive If It Gives Away Its Data?