Do You Have a Mission or…Are You *On* A Mission? On Being a NewCo

A sampling of NewCos from our 2013 NYC festival.

 (Cross posted from the NewCo blog…)

About a year ago I wrote a piece outlining the kinds of companies we were looking for as we began the first full year of the NewCo festival circuit. Back then, NewCo was called “OpenCo,” and we were just starting to understand our mission of identifying and celebrating a major trend changing businesses everywhere. In a way, we were exploring a story that had yet to become fully expressed, and that post was my first attempt at declaring the narrative.

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OpenCoSF – A New Kind of Event

I’m very excited to announce that registration is now open for OpenCoSF, a new kind of event that I’m helping to bring into the world.

Registration is free and open to anyone who’s interested in innovation in the Bay area. You can sign up here. Already about 1,000 people have expressed interest in coming, and I think we’ve got room for another 500 or so, if my math is correct.

So what is OpenCo? Well, it’s one the “seeds” that’s been germinating since I wrote the It’s Hard to Lay Fallow post back in the early summer. A few months before that, I took a mountain bike ride with one of my pals in the business, Magna Global managing partner Brian Monahan. Brian is on the board of sfBIG, a large Bay area marketing and Internet organization. At a recent meeting, the board was tossing around ideas for how to shine a brighter light on the unique culture of  innovation here in San Francisco and beyond. The idea of an event came up, and knowing my experience with the Web 2 Summit (now on hiatus)  and Federated’s Signal series, Brian asked my advice.

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Curtain Raiser: The CM Summit in NYC Next Week

The Soho Skylight, awaiting its incarnation as site for the 7th annual CM Summit.

As New York City gears up for its annual Internet Week, the team at FMP has been diligently working away on creating another stellar program for our 7th annual CM Summit, held this coming Monday and Tuesday in SoHo.

Last year we eliminated panels from our program, the move was met with great success – attendees love our fast-paced approach, which features short, high-value presentations from leaders in digital marketing and technology platforms, interspersed with conversations with CMOs from Fortune 500 brands and entrepreneurs driving change in digital.

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