Austin Signal: The Program

(cross posted from the FM Blog) In just a few days I'll be welcoming 200 or so digital marketers to Signal Austin, the second edition of FM's Signal conference series – regional, "mini" versions of our highly-acclaimed annual New York event. Our first Signal – based in LA -…

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(cross posted from the FM Blog) In just a few days I’ll be welcoming 200 or so digital marketers to Signal Austin, the second edition of FM’s Signal conference series – regional, “mini” versions of our highly-acclaimed annual New York event. Our first Signal – based in LA – focused on content marketing. I’m proud to say it was both oversold and very well received.

This week’s Signal in Austin will focus on the impact of location in marketing. Given that Austin – home to the legendary SXSW conference – is where Twitter, Foursquare, and Gowalla all broke out, I’m expecting quite a program. To that end, I wanted to give readers a bit of a “curtain raiser” on what to expect for the day. As with all our shows, the conference is limited in attendance (we thought we’d cap it at 150, but nearly 200 are already registered) but we’ll be livestreaming it and putting the audio online as well.

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Signal LA: The Curtain Raiser – Tim and Arianna Open A Sold Out Show

Tuesday marks the launch of FM's Signal conference series, where we focus on one topic, one day, in one city. For our first event, in Los Angeles, we've always had a great lineup, but recent events have certainly made it even more timely. The event has been sold out…

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Tuesday marks the launch of FM’s Signal conference series, where we focus on one topic, one day, in one city. For our first event, in Los Angeles, we’ve always had a great lineup, but recent events have certainly made it even more timely.

The event has been sold out since last week, but given the weekend’s news, I’ve convinced our events director to allow people to register at the door. It will probably be standing room only, but it’ll be a great show. The focus, appropriately, is on the role of content in marketing.

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The Signal Weekly: 1.14.2011

Most of you know by now that I do a short summary of the day's news over on the FM Blog. This year I'm going to try to do a Friday summary of the week's Signals here on Searchblog. Here's the first of the year: Monday Signal: The CES-less…

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Most of you know by now that I do a short summary of the day’s news over on the FM Blog. This year I’m going to try to do a Friday summary of the week’s Signals here on Searchblog. Here’s the first of the year:

Monday Signal: The CES-less Hangover

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Predictions 2011

In the eighth version of my annual predictions, I'll try to stay focused and clear, the better to score myself a year from now. And while I used the past two weeks of relatively fallow holiday time as a sort of marination period, the truth is I pretty much…

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InnostraD-tm-3-tm-tm-tm.jpg the eighth version of my annual predictions, I’ll try to stay focused and clear, the better to score myself a year from now. And while I used the past two weeks of relatively fallow holiday time as a sort of marination period, the truth is I pretty much just sat down and banged these predictions out in one go, just as I have the past seven years. It works for me, and I hope you agree, or at least find them worth your time. So here we go:

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Maybe I Was Right…

In my prediction #7 from last year: Traditional search results will deteriorate to the point that folks begin to question search's validity as a service. I gave myself a "fail" on this when I graded myself last week. But Anli makes a case in "THREE'S A TREND: THE DECLINE OF…

In my prediction #7 from last year: Traditional search results will deteriorate to the point that folks begin to question search’s validity as a service.

I gave myself a “fail” on this when I graded myself last week. But Anli makes a case in “THREE’S A TREND: THE DECLINE OF GOOGLE SEARCH QUALITY”.

As for 2011 predictions, I’m working on that right now, and hope to have them out later today.

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Predictions 2010: How Did I Do?

Related: Predictions 2010 2009 Predictions 2009 How I Did 2008 Predictions 2008 How I Did 2007 Predictions 2007 How I Did 2006 Predictions 2006 How I Did 2005 Predictions 2005 How I Did 2004 Predictions 2004 How I Did Well, it's that time of year again, time to see how…

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Predictions 2010

2009 Predictions

2009 How I Did

2008 Predictions

2008 How I Did

2007 Predictions

2007 How I Did
2006 Predictions
2006 How I Did
2005 Predictions
2005 How I Did
2004 Predictions

2004 How I Did

Well, it’s that time of year again, time to see how well, or poorly, I did predicting events in the past year. This is my “keep myself honest” post, next week, I hope, I’ll post my predictions for 2011.

So how did I do for 2010? Overall, I’d say it was a mixed year, but by my score, I hit 7 of 12, with 3 pushes and two outright fails. A fair amount is open to interpretation, as we will see. To the results:

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Signal LA Agenda Is Up

I'm pleased to announce that the preliminary agenda for our first ever Signal conference, Signal LA, is live and online. Signal is FM's conference series highlighting one major trend in digital media and marketing, in one city, on one day. First up is Los Angeles, Feb 8th, with a…

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I’m pleased to announce that the preliminary agenda for our first ever Signal conference, Signal LA, is live and online. Signal is FM’s conference series highlighting one major trend in digital media and marketing, in one city, on one day.

First up is Los Angeles, Feb 8th, with a focus on Content Marketing. Check out the amazing lineup:

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The Year In Writing, 2010

This has become something of a tradition at Searchblog (well, OK, it's the second time in three years), in which I review the year in posts and note those of which I am particularly proud. For me it's a way to remember what I've been on about, and catalog…

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This has become something of a tradition at Searchblog (well, OK, it’s the second time in three years), in which I review the year in posts and note those of which I am particularly proud. For me it’s a way to remember what I’ve been on about, and catalog some of my sketches for further work (perhaps as a book, ahem).

So in chronological order, here are the posts I liked from these past 12 months, with some commentary as well:

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Introducing FM’s Signal Conference Series

I'm pleased to formally announce Federated Media's upcoming Signal Series – three full-day conferences in three great cities. Born from FM's annual Conversational Marketing Summit and my daily Signal newsletter, the Signal conference series focuses on one key topic in one city at a time. These three events will culminate…

SIGNAL.pngI’m pleased to formally announce Federated Media’s upcoming Signal Series – three full-day conferences in three great cities. Born from FM’s annual Conversational Marketing Summit and my daily Signal newsletter, the Signal conference series focuses on one key topic in one city at a time. These three events will culminate in our annual CM Summit in New York next June during Internet Week.
We’ve nearly completed the program for the first event – Signal LA. The event is February 8th at the SLS Hotel (it’s quite nice!). The focus, as befits an event in LA, is content marketing, one of the more talked about trends in brand marketing today.  Our speaker line-up, as I hope you’ve come to expect, is stellar, and we’re really excited for what we’re sure will be an interesting, informative and impactful day. Please join us!

Confirmed speakers for Signal LA include:

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