Today’s summary covers the past two weeks of worthy reads, with a strong dose of the Internet’s twin titans Facebook and Google. I’ve also been busy writing on Searchblog, so you’ll find three of my own pieces highlighted below.
The first such challenge in … forever.
And while it took a long time, it’s now real. So what does it mean for publishers? Read on…
The industry seems to be slowly waking up to the fact that Facebook is more complicated than perhaps we gave it credit for. Sure, BuzzFeed has been winning by leveraging viral content, but now that Facebook is leveraging its data across the web, including the data it picks up from publisher’s sites, those same publishers are starting to do the math and realize that perhaps they aren’t winning after all.
Until they’re not.
That’s a very large piece of a growing pie – and it’s set to only increase as programmatic underpins nearly all digital advertising, period.
The phsyical and digital come one step to connection in this Google-led open source schema. Browse the web, browse the world…
I love pieces like this. From it: “We increasingly live in a computer-embroidered reality, and the ability to manipulate that reality is empowering. If we can find a way to bring that ability to a wide audience, it could have an impact comparable to the invention of the printing press.”
“On-demand has thrived, in part, because the nation has dropped a bedraggled and optionless workforce in its lap — and on-demand’s success depends in part on the idea that our nation won’t change.”
Any piece that starts with “Silicon Valley has an asshole problem, and it’s high time we owned up to it” is going to get attention, and Sarah Lacy’s piece did exactly that. Lacy deconstructs the forces driving behaviors in the Valley these days, and finds our industry wanting.
What might a true gigabit Internet bring? Pew asked the experts.
Steven Levy is right – to understand the world today, it sure helps to understand Google. Not sure that’s possible, but one can try.
This interview lit up the Interwebs big time last week.
Artist Jer Thorp launches a project to visualize what can be known from browser history.
Spoiler: It’s Alcatel-Lucent.
Veteran NSA watcher James Bamford tells his story.
In which I argue that what Branch Metrics is doing is a good next step toward a true mobile web.
NewCo SV is next week!
Companies that put information flows at the center of their businesses are winning.