Month: September 2008

The CM Summit Announces Speakers

…at least, some of them. I've been working on the program for the CM Summit next month, and it's turning from good work to fun work. I just got off the phone with a major brand (whose name I'll protect) who promised to pull no punches when it comes…

Cmssf08-1

…at least, some of them. I’ve been working on the program for the CM Summit next month, and it’s turning from good work to fun work. I just got off the phone with a major brand (whose name I’ll protect) who promised to pull no punches when it comes to the issue of measurement in digital media, for example. Join him and scores of other senior marketing execs at the CM Summit in San Francisco. And expect a few more surprises in the next couple of weeks….Register here!

Here’s the release.

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What’s Happening

With my travel and flu, I've missed a lot that's been going on. Here's some of the stories I found notable: The Search Engine Rap Battle (funny if you're in to that kind of thing) Google invests in O3B Networks – "O3b's mission is to provide high-speed, low-cost Internet…

With my travel and flu, I’ve missed a lot that’s been going on. Here’s some of the stories I found notable:

The Search Engine Rap Battle (funny if you’re in to that kind of thing)

Google invests in O3B Networks – “O3b’s mission is to provide high-speed, low-cost Internet connectivity to the “other 3 billion” people in emerging markets in Asia, Africa, Latin America and the Middle East.”

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August Search Share Data: Google Wins Again

Comscore has released August 2008 search share data. I got a note from Thomas Weisel on the data: August 2008 qSearch data shows that Google's U.S. query share gained 60bps m/m to 59.1% and gained more than 8.7 percentage points from its 50.3% query share in August 2007. YouTube…

Comscore has released August 2008 search share data. I got a note from Thomas Weisel on the data:

August 2008 qSearch data shows that Google’s U.S. query share gained 60bps m/m to 59.1% and gained more than 8.7 percentage points from its 50.3% query share in August 2007. YouTube continues to be a big contributor for Google generating 2.49bn searches in the U.S., up 3.7% from 2.40bn last month and up 132% from 1.08bn in August 2007. YouTube currently represents 24.5% of U.S. Google site searches compared with 15.8% in August 2007. Yahoo’s share declined 86bps m/m to 14.1% and was down nearly 4.2 percentage points from a year ago level of 18.3%. Microsoft’s share declined 3bps m/m to 5.5% and was down nearly 1.7 percentage points from a year ago level of 7.1%.

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Google’s Perfect Ad: Missing the Marketing

I missed this blog post last week from one of Google's most senior VPs of Product, Susan Wojcicki. Titled "Ad Perfect" it starts: Google's advertising business was founded on the core principle that advertising should deliver the right information to the right person at the right time. This is…

I missed this blog post last week from one of Google’s most senior VPs of Product, Susan Wojcicki. Titled “Ad Perfect” it starts:

Google’s advertising business was founded on the core principle that advertising should deliver the right information to the right person at the right time. This is very similar to our mission in search, and, like our colleagues in search, those of us on the ads team are constantly striving to achieve better results. We have hundreds of thousands of advertisers who collectively have millions of products and services, and out of that vast amount of information our goal is always to show people the best ads, the ones that are the most relevant, timely, and useful (and, from the advertiser perspective, measurable). Achieving this ideal has been difficult since the early days of ads, but now, with the Internet, it is within reach.

Then comes the nut graph:

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Google + GE = Boil the Energy Ocean

Still ill, but I can't help but read my email. This sounds very interesting: GOOGLE AND GE EXECUTIVES TO DISCUSS SOLUTIONS TO ENERGY CHALLENGES WHAT: Eric Schmidt and Jeff Immelt will discuss America's energy challenge and announce ways Google and GE will be working together to contribute to solutions….

Still ill, but I can’t help but read my email. This sounds very interesting:

GOOGLE AND GE EXECUTIVES TO DISCUSS SOLUTIONS TO ENERGY CHALLENGES

WHAT: Eric Schmidt and Jeff Immelt will discuss America’s energy challenge and announce ways Google and GE will be working together to contribute to solutions. A fact sheet with additional details will be emailed following the call at 3pm.

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What’s Web 2 All About This Year?

We've the CIO of the Army, Elon Musk, Chris DeWolfe and Mark Zuckerberg, Lance Armstrong, Al Gore, Michael Pollan, Paul Otellini, Larry Brilliant, Arianna Huffington, and scores more. What holds it together? Tim and I riff on this podcast….

We’ve the CIO of the Army, Elon Musk, Chris DeWolfe and Mark Zuckerberg, Lance Armstrong, Al Gore, Michael Pollan, Paul Otellini, Larry Brilliant, Arianna Huffington, and scores more. What holds it together? Tim and I riff on this podcast.

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Bradford Comes Home, Sorta

Yahoo snags Joanne Bradford, Microsoft's ex-sales chief, who clearly was not happy running a startup. Joanne is a pro, this could do wonders for Yahoo's display sales….

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Yahoo snags Joanne Bradford, Microsoft’s ex-sales chief, who clearly was not happy running a startup. Joanne is a pro, this could do wonders for Yahoo’s display sales.

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