Friday Updates

Microsoft alters its approach to desktop search in Vista, but Google says it's not enough. (WaPo, Ars) Blinkx tries a video Adsense. (b2) More steps in the development of a cultural grammar for video. (ars) Business.com in play? My sources say it's just rumors, but those tend to push…

Microsoft alters its approach to desktop search in Vista, but Google says it’s not enough. (WaPo, Ars)

Blinkx tries a video Adsense. (b2)

More steps in the development of a cultural grammar for video. (ars)

Read More
2 Comments on Friday Updates

Memphis 2: The Studio

(previously) I'll admit that my first measure of the place was unfavorable. Coming from a land where building costs can top $1000 a square foot, the Zebra Ranch seemed to my eyes a mistake of sorts – a tar-paper and tin-roof sugar shack wrapped in chain link and topped…

(previously)

Rip Jim

I’ll admit that my first measure of the place was unfavorable. Coming from a land where building costs can top $1000 a square foot, the Zebra Ranch seemed to my eyes a mistake of sorts – a tar-paper and tin-roof sugar shack wrapped in chain link and topped by razor wire – not promising as a refuge for creativity, to say the least. The second story was set up on mortar blocks, and it was …. shit, was it really a single wide? Yes, I do believe it was.

But that isn’t accounting for the setting. As I described in my last Memphis post, just about everything resting on that North Mississippi farmland felt as it belonged there – somehow it made sense that this building – as improbable as it looked – would be there as well. Kudzu, wasps, and grasshoppers multiplied in the glory of a rusting sun. Why not this impossible building?

Read More
Leave a comment on Memphis 2: The Studio

Google Expands Pay Per Action, Cautiously

Notice how and where (bolded): Starting today, advertisers in the beta will see an alert in their AdWords account informing them that they can now create pay-per-action campaigns. Going forward, advertisers who have enabled AdWords conversion tracking and received more than 500 conversions from their CPC and CPM-based campaigns…

Notice how and where (bolded):

Starting today, advertisers in the beta will see an alert in their AdWords account informing them that they can now create pay-per-action campaigns. Going forward, advertisers who have enabled AdWords conversion tracking and received more than 500 conversions from their CPC and CPM-based campaigns in the past 30 days will be automatically added to the beta on a rolling basis.

Pay-per-action ads are only shown on publisher sites in the Google content network, also known as Google AdSense™ for content sites.

Read More
3 Comments on Google Expands Pay Per Action, Cautiously

Discovering the Web’s Edge: Web 2 Summit This October

Earlier this month we quietly added the first slate of speakers to the Web 2 Summit website. Our theme this year is "Discovering the Web's Edge." This doesn't mean we're avoiding "mainstream" web companies – far from it, but rather we will be asking the CEOs of those companies…

Web2 Summit-1

Earlier this month we quietly added the first slate of speakers to the Web 2 Summit website.

Our theme this year is “Discovering the Web’s Edge.” This doesn’t mean we’re avoiding “mainstream” web companies – far from it, but rather we will be asking the CEOs of those companies where their edge is, and where they might see new, unexplored continents looming.

Along those lines, coming for the first time (we’ll have folks from Google and Yahoo as well) are:

Read More
1 Comment on Discovering the Web’s Edge: Web 2 Summit This October

Do You Trust Your Search Engine With Your Data?

Hakia, a sponsor of this site, is asking that question on its landing page. I thought the results so far are interesting, given the ongoing conversation around the Web about privacy. The question: Do you trust your search engine with your information? The results: PS, if you really don't…

Hakia, a sponsor of this site, is asking that question on its landing page. I thought the results so far are interesting, given the ongoing conversation around the Web about privacy.

The question:

Do you trust your search engine with your information?



The results:

Read More
2 Comments on Do You Trust Your Search Engine With Your Data?

Compete: FaceBook is Growing 3x Faster than MySpace, Some Big Digg Numbers

From the Compete blog: There is certainly something magical about reaching 20 million. Web 2.0 darlings, also prime acquisition targets – Digg and Facebook both crossed this milestone last month. * Digg edged out Facebook, with 2.3 million additional unique visitors * Facebook is growing 3x faster than MySpace…

Y-Y-Fb-Ms-Dg-Yt

From the Compete blog:

There is certainly something magical about reaching 20 million. Web 2.0 darlings, also prime acquisition targets – Digg and Facebook both crossed this milestone last month.

* Digg edged out Facebook, with 2.3 million additional unique visitors

* Facebook is growing 3x faster than MySpace (on a percentage basis)



For what it’s worth, Quantcast says Digg has 6.9mm in the US…

1 Comment on Compete: FaceBook is Growing 3x Faster than MySpace, Some Big Digg Numbers

Leave Google for….VC??

My my. This from VentureBeat is interesting. Two more high-level Google engineers have left the Googleplex — this time to join well-known venture capital firm Benchmark Capital. Bret Taylor (left) and Jim Norris (right), two of the masterminds behind Google Maps and several other Google products, have joined the…

My my. This from VentureBeat is interesting.

Two more high-level Google engineers have left the Googleplex — this time to join well-known venture capital firm Benchmark Capital.

Bret Taylor (left) and Jim Norris (right), two of the masterminds behind Google Maps and several other Google products, have joined the firm as “Entrepreneurs in Residence.” This gives them paid positions to hang out at Benchmark’s offices on Silicon Valley’s Sand Hill Road and think through starting a business. They have a specific idea in mind, but are secretive about it, telling VentureBeat only that it’s a “consumer Internet” company.

2 Comments on Leave Google for….VC??

Reprise Report on Panama

Reprise is a leading SEO/SEM firm, and it was recently purchased by InterPublic Group, a large advertising agency. (My company FM is working with Reprise). One of its founders, Peter Hershberg, recently sent me a report on its early interactions with Panama, and I thought I'd post some of…

Reprise is a leading SEO/SEM firm, and it was recently purchased by InterPublic Group, a large advertising agency. (My company FM is working with Reprise). One of its founders, Peter Hershberg, recently sent me a report on its early interactions with Panama, and I thought I’d post some of the company’s findings. If you want the full report, I will have uploaded it soon (here is the link to the PDF).

Here’s the nut of the Executive Summary:



In short, while it was found to be a significant upgrade over the previous Yahoo DTC (Direct Traffic Center) system (especially for enterprise-grade clients), there are several challenging aspects of the Panama upgrade that may impede Yahoo’s ability to access the long tail of the market.

Reprise evaluates Panama along many lines of inquiry: Campaign Management (including Perfomance), User Interface, and Technology.

Read More
2 Comments on Reprise Report on Panama