The Rebirth of Google Scout

Back in the late 1990s Google launched a feature called Google Scout, which showed you links related to a link you chose on Google. It was a clever use of PageRank, but it never caught on. Well, Google has relaunched the concept, this time as…."related links," and instead of…

Back in the late 1990s Google launched a feature called Google Scout, which showed you links related to a link you chose on Google. It was a clever use of PageRank, but it never caught on. Well, Google has relaunched the concept, this time as….”related links,” and instead of making it a feature on Google’s site, you can put it on your own site. Innaresting.

Author: John Battelle

A founder of NewCo (current CEO), sovrn (Chair), Federated Media, Web 2 Summit, The Industry Standard, Wired. Author, investor, board member (Acxiom, Sovrn, NewCo), bike rider, yoga practitioner.

5 thoughts on “The Rebirth of Google Scout”

  1. I’d completely forgotten about Google Scout! BTW, very interesting talk at Salesforce, thanks. I was the guy in the back asking if you knew were social bookmarking and tagging were going to take us.

  2. but Google never got rid of scout, there is a link to ‘similar pages’ off of every single search result, taking up very valuable screen real estate and user attention, despite the fact that the feature is really poor. or at least it used to be…

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