Hey, Your Content Chocolate Is In My Portal Peanut Butter!

And the mashup continues. SEATTLE – Amazon.com Inc. plans to broadcast on its Web site an original show hosted by Bill Maher and featuring performers and authors touting new releases — which, not coincidentally, will be for sale at the online retailer. ADVERTISEMENT click here The 12-episode Webcast series,…

And the mashup continues.

SEATTLE – Amazon.com Inc. plans to broadcast on its Web site an original show hosted by Bill Maher and featuring performers and authors touting new releases — which, not coincidentally, will be for sale at the online retailer.

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The 12-episode Webcast series, which will begin airing June 1, is the first offering in what the Seattle company says is a broader plan to add more original programming to its Web site.

Next up: Yahoo sells books, and Google sells videos. Oh, wait, that’s already happening…

Author: John Battelle

A founder of NewCo (current CEO), sovrn (Chair), Federated Media, Web 2 Summit, The Industry Standard, Wired. Author, investor, board member (Acxiom, Sovrn, NewCo), bike rider, yoga practitioner.

5 thoughts on “Hey, Your Content Chocolate Is In My Portal Peanut Butter!”

  1. It seems that ‘multi-purposed’ companies is a natural move during business growth. But also, history shows that this move opens space for new specialized business, for specific niches. Maybe, on some near future, a company that “just sell books” will become the next hype…

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