free html hit counter April 2008 | John Battelle's Search Blog

Twitter. Oh God.

By - April 30, 2008

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Thanks to the prodding of Danny Sullivan, I am now on Twitter. God help me. It might mean the beginning of another Searchblog like obsession. I remember when folks said “you blog nearly every day? How do you possibly find the time?!”

More when I learn more.

Update: It’s

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By - April 28, 2008

I’m traveling all week, posting will be a bit light…

Yahoo Goes Open

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I am at the Web 2 Expo and will have a lot more to say about this once the weekend comes, when I have time to think out loud. But for now, the news:

Yahoo Inc. is swinging the doors of its Web platforms wide open to let outside developers create applications across its network of sites, as well as radically stitching together its online services under the social profile concept.

The idea is to let the hundreds of millions of people who use its Web mail, instant messaging, calendar, photo management and other online services replicate the social experience that social networks like MySpace and Facebook have made so popular.

What that piece (from IDG) misses is the open search angle. This to me is where the real play is. TC gets it:

Yahoo is letting a limited number of beta testers into its SearchMonkey developer platform, a service announced in February that allows site owners to customize their Yahoo search result listings. (Although it does not allow them to change the ranking of results—which would be really radical).

In my humble opinion, Yahoo MUST get radical. And it will, I’d warrant, if it MSFT does not get in the way.

The CM Summit in New York: What A Lineup

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FM’s Conversational Marketing Summit is just six weeks away, and I am getting more and more excited about the lineup of speakers, and the issues and topics we are going to cover. Check out the lineup of speakers:

# Jeff Berman, President, Sales and Marketing, MySpace

# Henry Blodget Co-Founder, CEO, Editor in Chief, Silicon Alley Insider

# Jonah Bloom, Editor, Advertising Age

# Beth Comstock, Chief Marketing Officer, General Electric

# Matt Freeman, CEO, Tribal DDB Worldwide

# Louis Giagrande, Online Marketing Manager, Samsung Electronics

# Darren Herman, Group Director of Digital Media, Media Kitchen

# Michael Hoefflinger, GM – Partner Marketing, Intel

# Mark Kantor, Co-founder, Graffiti

# Jason Kilar, CEO, Hulu

# Clark Kokich, CEO, Avenue A | Razorfish

# Andy Lark, VP–Global Marketing & Communications, Dell

# Andrew Markowitz, Director, Digital Marketing & Media, Kraft Foods Inc.

# Daina Middleton, SVP, Director Sunao Customer Insight, Marketing Analytics, Emerging Trends, Moxie Interactive

# Wenda Harris Millard, President, Media, Martha Stewart Living Omnimedia & IAB

# Eileen Naughton, Director of Media Platforms, Google

# Martin A. Nisenholtz, SVP – Digital Operations, The New York Times Company

# Michael Osborne, Vice President of Sales, Bazaarvoice

# Jon Raj, Chief Digital Officer, OMD

# Randall Rothenberg, President & CEO, IAB

# Ian Schafer, CEO, Deep Focus

# Rich Silverstein, Co-Chairman, Goodby Silverstein & Partners

# Rudy Wilson, Director of Marketing, Doritos, Frito-Lay

A great lineup, and we’ve still got plenty more to add. I’ll be the host and emcee of this event, and I’m really looking forward to digging into the theme.

If you’re interested in attending, sign up now. The early bird discount expires in a week or so. See you in New York!

Yahoo Posts Good Profit, If You Count Alibaba IPO Gains…

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Yahoo had a great quarter, but it’s mainly because of its investment in China based Alibaba:

SAN FRANCISCO (Reuters) – Yahoo Inc (YHOO.O: Quote, Profile, Research) on Tuesday posted quarterly profit, excluding one-time items, at the top end of Wall Street’s range of lowered forecasts, as it sought to bolster its case that Microsoft Corp’s (MSFT.O: Quote, Profile, Research) takeover bid undervalues it.

Buoyed by a large gain on a stake in China’s Ltd (1688.HK: Quote, Profile, Research), Yahoo’s first-quarter net income rose to $142.4 million, or 10 cents per diluted share, compared with the year-ago quarter’s $542 million, or 37 cents per diluted share.

Er, wait, the Journal says this:

The popular Internet site reported net income of $542.2 million, or 37 cents a share, compared with $142.4 million, or 10 cents a share a year earlier. The latest quarter was boosted by a $401 million gain related to the IPO of

I think Reuters got it backwards…here is Yahoo’s investor relations site, here is YHOO on Google Finance(grin).

Murdoch The Google Monger?

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Too good to not quote in full from SmartMoney:

Murdoch said Monday that he wouldn’t challenge a Microsoft Corp. (MSFT) bid for Yahoo Inc. (YHOO), the second-largest Internet search engine.

“I can’t afford that,” Murdoch said. “I certainly can’t afford to bid against Microsoft, least of all for Yahoo.”

But he didn’t rule out teaming with Microsoft on a bid for Yahoo, saying “that would depend on the deal.”

He pointed to competition between Google Inc. (GOOG), the leading search engine, and Yahoo as an important factor in a deal.

“There’s a very interesting dynamic going on there in that world where Google is going forward, marching forward, with tremendous momentum,” Murdoch said. “It presents a lot of questions to everybody, whether they’re ordinary marketers or advertising agencies. Are they being cut off?” “Is Google really going to get control of the advertising world and should Microsoft be supportive in (an attempt) to try and stop that, and do they have the capacity to do so?” he said.