I've found myself more and more wary of doing things that I'd like to do with Google applications simply out of some primal, lizard brain fear of giving too much control of my data to one source. It's not that I don't trust Google, it's not that I don't…
I’ve found myself more and more wary of doing things that I’d like to do with Google applications simply out of some primal, lizard brain fear of giving too much control of my data to one source. It’s not that I don’t trust Google, it’s not that I don’t like the applications, it’s that I’m worried they might fall to some ill use, out of the control of the current brand as I’ve come to understand it today. Or perhaps it’s deeper than that – I simply can’t let too much of my online life run through any one control point, regardless of who it is.
Already, Google has my feed (through Feedburner), a portion of my business( through Doubleclick, which serves some of our ads at FM), most of my search history (I use Google more than any other engine), and another portion of my business (we use Google for backfill ads at FM). But yesterday I decided not to run Google Calendar for something business related, even though it would have been perfect for us, and earlier we decided to not run Google spreadsheets, because we didn’t want “Google” to have access to sensitive competitive information. I still use some Google services for other portions of the work I do – like planning conferences, for example.
But I have noticed that I’ve hit, perhaps, my “Google saturation point.”
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