The Web Conversationalist
As you might recall, I am writing over at the American Express Open Forum Blog as part of a sponsorship. Here's my latest post, on becoming a web conversationalist….
As you might recall, I am writing over at the American Express Open Forum Blog as part of a sponsorship. Here's my latest post, on becoming a web conversationalist….
My partners at Web 2 told me today that the new website is live, the initial theme is up and posted (I am very excited about this year's theme) and if you haven't gone before, you can request an invitation to come here. Last year we had nearly 10,000…

The first line of speakers is also up, and there is a lot more cooking. Initial speakers include Jack Ma, Anne Wojcicki, Mark Zuckerberg, Marc Andreessen, Ken Auletta,
Richard Rosenblatt, Lance Armstrong, Ralph De la Vega, Paul Otellini, Mary Meeker, Padmasree Warrior, Kevin Johnson, Joel Hyatt, Mathis Wackernagel, Marc Benioff and Vinod Khosla.
From the theme:
Read MoreWill blog as I can, and also, find me on Twitter….
Will blog as I can, and also, find me on Twitter.
Thanks for all the feedback on the new design. We're going to push it live this Sunday night and keep tweaking it, there were a ton of good suggestions and we can't get them all in at once. I prefer to launch and iterate, rather than try to get…
Secondly, I am going to work on two pieces of writing this week. Both will probably be posted in full at the Future of Search site, but I’ll summarize them here as well. The first will be a rumination on what the future might look like if a major like Microsoft of Yahoo opened its index fully (for a tiny bit of background, read this), and the second will be roughly titled “Is the Future of Search About Getting Paid?” That one will be my thoughts on Microsoft’s recent news and its deeper implications.
So if you have thoughts on either, let me know!
I started FM three years ago because of what I learned starting Searchblog. And today, FM is giving back to this site. One of our engineers, Ivan Kanevski, who along with many others has helped me troubleshoot the site in recent years, told me that he'd done pretty much…
So here’s the comp. What do you think? I for one love it. But I said that already, sorry.
As many of you know, next month is our second Conversational Marketing Summit, this time in NYC. The line up of speakers is really fantastic. I'll be interviewing: – Beth Comstock, CMO of GE – Rich Silverstein, co-fonder of Goodby Silverstein – Sarah Fay, CEO North America, Aegis Media…
– Beth Comstock, CMO of GE
– Rich Silverstein, co-fonder of Goodby Silverstein
– Sarah Fay, CEO North America, Aegis Media Americas
– Wenda Millard Harris, Chair, IAB and President, Martha Stewart Living Omnimedia
Gina Bianchini
Beth Comstock
Rich Silverstein
Sarah Fay
Joe Duck, in a post about blog ranking systems: Ironically I think success has really diminished some formerly great blogs. John Battelle is one of the most thoughtful writers on the web but now he’s way too busy with Federated Media to keep Searchblog as lively as it once…
Ironically I think success has really diminished some formerly great blogs. John Battelle is one of the most thoughtful writers on the web but now he’s way too busy with Federated Media to keep Searchblog as lively as it once was.
Thanks for the kind words, Joe. I’ve been reading some of my earlier writing, and it’s true that I don’t have the time I used to to drill down and really think hard out loud. I still do it from time to time – probably about twice a month or so, compared to twice a week back in the day. I really do miss the process of working it out here, and I know over the next year or so, I’ll be back to it. Thanks for keeping me honest.
FM has partnered with Chevy to create a site that pulls together the best of sites on the web covering all things green. I've found it a nice way to stay in touch with a subject I'm increasingly interested in. I use the feed to monitor stuff, and then…
This is part of an ongoing trend I’m seeing, both at FM and certainly across the web, where marketers are providing a service to their potential customers in the form of supporting authentic media, as opposed to creating their own content and hoping it takes off. I like the trend.
My father, Richard Battelle, turned 74 today. Happy Birthday, Pop! I don't blog about family much, and today I realized, as I snapped this rather out of focus shot on my phone, that perhaps I should from time to time. If I truly believe in this whole Database of…

My father, Richard Battelle, turned 74 today. Happy Birthday, Pop!
I don’t blog about family much, and today I realized, as I snapped this rather out of focus shot on my phone, that perhaps I should from time to time. If I truly believe in this whole Database of Intentions and search thing, I realize that this site, which is pretty much my main outpost on the web, should memorialize folks like my Dad. Up until this post, he didn’t show up in Google. Life is precious, and he deserves an entry or two in the Grand Index. From my book:
What does it mean, I wondered, to become immortal through
words pressed in clay—or, as was the case here, through words
formed in bits and transferred over the Web? Is that not what every
person longs for—what Odysseus chose over Kalypso’s nameless immortality—
to die, but to be known forever? And does not search offer
the same immortal imprint: is not existing forever in the indexes
of Google and others the modern-day equivalent of carving our stories
into stone? For anyone who has ever written his own name into
a search box and anxiously awaited the results, I believe the answer
is yes.
I was at my 25th High School reunion last night at Polytechnic School. I always knew that place was special, filled with wicked smart people and amazing faculty. I was lucky to have gone there. Seeing so many old friends, swapping stories of glories past, it does get one…
I was at my 25th High School reunion last night at Polytechnic School. I always knew that place was special, filled with wicked smart people and amazing faculty. I was lucky to have gone there. Seeing so many old friends, swapping stories of glories past, it does get one into quite a melancholy place, in a good way.
Hence the early morning Pasadena gloom out the window feels just about right to illustrate the sentiment. Thanks, Poly, for putting on such a nice night. The map below shows the middle school, but scroll down a block to see the high school and the field where we played soccer and football (not always well).
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