Top Annual Searches Starting to Roll In

Sorry, but I say this every year: The top searches from the engines each year are so damn BORING! Ask Yahoo How I wish these lists told us something we didn't already know! Update: AOL (thanks Quayle)…

Britney Again?!

Sorry, but I say this every year: The top searches from the engines each year are so damn BORING!

Ask

Yahoo

How I wish these lists told us something we didn’t already know!

Update: AOL (thanks Quayle)

Author: John Battelle

A founder of NewCo (current CEO), sovrn (Chair), Federated Media, Web 2 Summit, The Industry Standard, Wired. Author, investor, board member (Acxiom, Sovrn, NewCo), bike rider, yoga practitioner.

10 thoughts on “Top Annual Searches Starting to Roll In”

  1. But wait.. didn’t you say five years ago how amazing the Google Zeitgeist was? Wasn’t that the inspiration to begin work on your book?

    And now this same exact concept is.. boring?

    Why the change? If it was exciting before, why is it boring now? Certainly the searches themselves change from year to year.. so it’s not like those are predictable. Or at least, they are no more predictable in 2008 than they were in 2003.

    So what’s the source of this change in your perception?

    (Personally, they were boring for me back in 2003, as well as now. But I have my own opinions about why that is the case. I’d like to hear yours, if I could?)

  2. It’s nice to review and go down memory lane at the end of the year but my fav is Google’s 🙂

    The lists just help to further remind us that the internet is a very diverse and crazy place to begin with and expect the unexpected (sometimes) ! Gotta love it

    Mike

  3. Certainly the searches themselves change from year to year.. so it’s not like those are predictable. Or at least, they are no more predictable in 2008 than they were in 2003.

  4. AOLs year end list has a ton more stuff than Yahoo & Ask.

    Check out the Odds & Ends lists…lots of interesting content.

    Don’t forget about AOL Search John…one of the highest converting audiences on line.

  5. It was so exciting to sense what depth lay below the surface of that first Zeitgeist. But they are never plumbed.

    But to come to Google’s defense.. isn’t that the whole point of Google Trends? There is a service for you to plumb those depths yourself, if you want. Right?

  6. Why don’t you compare the lists internationally? This would told you something about the search culture of the different nations for example. I wouldn’t expect Britney Spears and all those boring celebs on top positions on google.de. Unfortunately I haven’t found a similar ranking for the results going through German search engines.

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