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My pal Kevin's been thinking out loud about publisher driven / sell side advertising. Worth the read for sure!…

My pal Kevin’s been thinking out loud about publisher driven / sell side advertising. Worth the read for sure!

Author: John Battelle

A founder of NewCo (current CEO), sovrn (Chair), Federated Media, Web 2 Summit, The Industry Standard, Wired. Author, investor, board member (Acxiom, Sovrn, NewCo), bike rider, yoga practitioner.

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