Skip to content
John Battelle's Search Blog

John Battelle's Search Blog

Thoughts on the intersection of tech, business, and society.

  • Archives
  • About John
  • Newsletter

Reader JG Writes

Reader JG writes: … YouTube ads like this fly in the face of everything "relevance" based …(it) is a complete reversal of everything [Google] ever stood for. A non-relevance-based graphical video overlay? How is that not just a banner ad? And wasn't the whole fire and fury behind Google's rise,…

< ![CDATA[Reader JG writes: … YouTube ads like this fly in the face of everything “relevance” based …(it) is a complete reversal of everything [Google] ever stood for. A non-relevance-based graphical video overlay? How is that not just a banner ad? And wasn’t the whole fire and fury behind Google’s rise, Google’s takeover of the net, founded on a rejection of the “banner”, the DoubleClickian “gaudy and irrelevant”, approach to web advertising?

]]>http://battellemedia.com/archives/003905.php#comment_123556

Share this:

  • Twitter
  • Facebook
  • LinkedIn
  • Email
Author John BattellePosted on August 25, 2007Categories Favorite Comment

Post navigation

Previous Previous post: Accoona’s Underwriter Bails
Next Next post: For Me, This Means Vacation

Searchblog on…

  • Mastodon
  • Facebook
  • Twitter
  • Instagram
  • RSS Feed

SIGN UP FOR THE NEWSLETTER

Stay up to date on the latest from BattelleMedia.com

Check your inbox or spam folder to confirm your subscription.

Top Posts & Pages

  • Else 10.27.14 - Assange Takes on Google
  • Titans Column: Omid Kordestani
  • What Info Does Google Keep?
  • Is ChatGPT A World Changing Technology? (And Will We All Become "Centaurs"?)
  • ChatGPT Doesn't Get Writer's Block. Discuss.
  • Predictions '23 - The Summary
  • Neeva Combines AI and Search - Now Comes The Hard Part
  • TikTok Promises to Fix TikTok With...What Exactly?
  • Sign up
  • Why The Banner Ad Is Heroic, and Adtech Is Our Greatest Artifact
Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy
  • Archives
  • About John
  • Newsletter
John Battelle's Search Blog Proudly powered by WordPress