More Click Fraud News

Another click fraud related lawsuit, this one filed by Click Defense. Gary has made the complaint available here….

Another click fraud related lawsuit, this one filed by Click Defense. Gary has made the complaint available here.

Author: John Battelle

A founder of NewCo (current CEO), sovrn (Chair), Federated Media, Web 2 Summit, The Industry Standard, Wired. Author, investor, board member (Acxiom, Sovrn, NewCo), bike rider, yoga practitioner.

3 thoughts on “More Click Fraud News”

  1. Page 15 of the complaint– the demand for $5 mil. plus attorney fees. Amazing how these lawyers work. In plaintiffs own complaint they reveal that Google’s contract is a take it or leave it proposition. If you don’t want to advertise on Google then please don’t.
    I hope Google takes these bottom feeders to the mat!

  2. When I looked @ the document filed by their lawyer, I found it very funny to read that a click fraud detection company signed up with Google to bid on the phrase “click fraud” and alleges that it then became a victim of click fraud ;-).

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