NYT on Online Ads: Coming of Age

The NYT canonizes that which we knew to be true: Online advertising, in particular search, has taken its place as a major force in all of marketing….

The NYT canonizes that which we knew to be true: Online advertising, in particular search, has taken its place as a major force in all of marketing.

Author: John Battelle

A founder of NewCo (current CEO), sovrn (Chair), Federated Media, Web 2 Summit, The Industry Standard, Wired. Author, investor, board member (Acxiom, Sovrn, NewCo), bike rider, yoga practitioner.

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