Neat: IM Interview

The folks over at the Alarm Clock IM'd me and ran the transcript as a feature on their site. Neat idea – IM as interview. Subject is Web 2.0…….

The folks over at the Alarm Clock IM’d me and ran the transcript as a feature on their site. Neat idea – IM as interview. Subject is Web 2.0….

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Always Read Markoff Closely

…as he always has a scoop somewhere in any story he does on Google. This time, it's at the end, where (after he quotes some guy who runs a blog – really, a "Cambrian explosion"!?) he quotes a source: "If you drive by the Google buildings in the evening," said…

…as he always has a scoop somewhere in any story he does on Google. This time, it’s at the end, where (after he quotes some guy who runs a blog – really, a “Cambrian explosion“!?) he quotes a source:

“If you drive by the Google buildings in the evening,” said a person who has detailed knowledge of the company’s business, “the lights that are still on are the ones on the floor where they are working on the browser.”

So maybe there’s life yet in the Google browser rumors, despite protestations from very senior folks at Google (sources of mine and others) who claim Google is not interested in fighting that particular battle.

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Google Code Jam Winners

Last Friday was the second annual Google Code Jam. I find it interesting what tasks (as well as who) the company chooses to reward. Last year they announced it was a geolocation hack, as I recall. But this year, far as I can tell, they didn't announce the actual hacks,…

artLast Friday was the second annual Google Code Jam. I find it interesting what tasks (as well as who) the company chooses to reward. Last year they announced it was a geolocation hack, as I recall. But this year, far as I can tell, they didn’t announce the actual hacks, just the winning hackers. Hmmm. A bit more research (and a reading of this Slashdot thread) has me thinking that this year they didn’t look for hacks, but rather had a standardized set of problems that folks coded against. That sounds far less interesting, IMHO.

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Friday InfoPorn

I'm resuming my writing-the-book myopia, so posting will be light over the next weeks. However, when I find fun facts and such from my writing/research, I just have to share it. This graph comes from Mary Meeker's research report on Search. It shows how PPC on particular terms has rise,…

I’m resuming my writing-the-book myopia, so posting will be light over the next weeks. However, when I find fun facts and such from my writing/research, I just have to share it. This graph comes from Mary Meeker’s research report on Search. It shows how PPC on particular terms has rise, and the raw potential of paid search against mutliple-word keyphrases.

MMeekerRPSpyramid

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Google’s IM Client

Yeah, they've got one, got it when the bought Picasa. InsideGoogle has the details. (Good review of Picasa too). Picasa and Google's little secret, and it sure as hell shouldn't be. Picasa is a way of storing and indexing your photos. Hello is about interacting. Hello was created as a…

header-helloYeah, they’ve got one, got it when the bought Picasa. InsideGoogle has the details. (Good review of Picasa too).

Picasa and Google’s little secret, and it sure as hell shouldn’t be. Picasa is a way of storing and indexing your photos. Hello is about interacting. Hello was created as a way to share those photos Picasa spent so much time indexing, but it does so much more. Do you want an instant messenger from Google? Well, Hello is an instant messenger, complete with buddy lists and bots and smilies and sounds. The difference is that Hello is optimized for sending photos. It can automatically resize a photo so it sends properly. You can jump back and forth from Hello to Picasa to send your photos and share your albums. But most strikingly to most of my readers, it is an instant messenger in a Google product, and its a good bet that as Google integrates Picasa better with the rest of its services, Hello will be its chat client, with full feature support for Gmail and Google Desktop. And if you are worried about security, Google claims it’s more secure than AOL Instant Messenger.

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AOL Says: We Play Too

Long rumored, AOL has been spurred to declaration today by the ever increasing noise in the desktop search/personalization/browser space. Cnet has the goods: America Online on Thursday confirmed that it is testing a new search engine that scans for files on a PC's hard drive, mirroring a similar product unveiled…

aol_gl_logoLong rumored, AOL has been spurred to declaration today by the ever increasing noise in the desktop search/personalization/browser space. Cnet has the goods:

America Online on Thursday confirmed that it is testing a new search engine that scans for files on a PC’s hard drive, mirroring a similar product unveiled this week by Google.

AOL’s desktop search was not developed in-house but is powered by a third-party’s technology, according to a source familiar with the plans. While the source would not reveal AOL’s desktop search partner, this person said it was not Google.

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Desktop Search: More and more….

Rael has a great write up: The Google Desktop is your own private little Google server. It sits in the background, slogging through your files and folders, indexing your incoming and outgoing email messages, listening in on your instant messenger chats, and browsing the Web right along with you. Just…

Rael has a great write up:

The Google Desktop is your own private little Google server. It sits in the background, slogging through your files and folders, indexing your incoming and outgoing email messages, listening in on your instant messenger chats, and browsing the Web right along with you. Just about anything you see and summarily forget, the Google Desktop sees and memorizes for you.

And it operates in real time.

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News: Google Drops The Other Shoe – Google Desktop Search Launches

I have not had a chance to play with this, as it is limited to Windows/IE, but that's OK, Danny has, and his very thorough write up is here. What I'm interested in is what this all means for the big Chess Game That Is Search, and frankly, this is…

GDlogoI have not had a chance to play with this, as it is limited to Windows/IE, but that’s OK, Danny has, and his very thorough write up is here. What I’m interested in is what this all means for the big Chess Game That Is Search, and frankly, this is A Very Big Move on the part of Google.

Recall, if you will, about a year ago, when Google launched the Deskbar, which integrated into IE and allowed for search from within that environment. Recall further the rumours of a desktop search tool (back in May, broken by Markoff at the Times.) All of this fed understandable speculation about a Google browser. Well, the other shoe is dropping this morning. It’s not a browser, but it is a significant desktop client application: Google Desktop Search. With this launch, Google is focusing on placing a desktop application on your computer that *makes your browser seem smarter.* The browser (IE only for now) becomes the interface front end to a major Google incursion into the PC hard drive, a space that heretofore has been owned by Microsoft. Google isn’t competing with Microsoft on the browser front – that would be madness. It’s competing with Microsoft on its own terms and its own turf: by integrating the desktop into the web browsing experience. More specifically, but integrating it *into the Google experience* as understood through search.

desktop tabThis is the part that’s important: As far as the user is concerned, Google’s Desktop Search seamlessly integrates your hard drive into Google.com. “Desktop” becomes another tab, right next to “Web”, “Images”, and the like (your data stays on your hard drive, of course, but to most mere mortals, it might seem like in fact it lives “out there on the web.”)

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The Browser Wars: Looking at the Wrong Thing

OK, so now AOL is getting back into the browser wars, says eWeek. And the speculation about Google entering the game is overwhelming. Well, Doerr said at Web 2.0 it ain't gonna happen, and I don't think it will. At least, not in the way the traditional narrative might have…

googatesOK, so now AOL is getting back into the browser wars, says eWeek. And the speculation about Google entering the game is overwhelming. Well, Doerr said at Web 2.0 it ain’t gonna happen, and I don’t think it will. At least, not in the way the traditional narrative might have it. I’ve concluded that the point is not the browser, it’s the platform, and Google already has one to build on. It’s the web (and IE, in fact).

SEW blog points to Google’s strategy: building on top of the browser.

From an Indian web site pointed to by SEW:

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