free html hit counter January 2006 - Page 8 of 11 - John Battelle's Search Blog

What's Up?

By - January 10, 2006

I’m focused on pushing a rev of the new FM site this week, so my posts are short, not very analytical, and basically not very fun. For me to write, or, I imagine, for you to read. But I do have a lot on my mind, so stay with me through this week…thanks.

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AOL Acquires Truveo

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TruveoMan, lots of M&A. Truveo video search was featured at the Search SIG I moderated a couple of months ago. AOL now owns it. From the release:

AOL’s acquisition agreement with Truveo was signed and closed on December 21, 2005. Financial terms were not disclosed. Truveo was previously privately held, and financed by strategic venture and angel investors.

Truveo ( ), based in Burlingame, California, was co-founded by CEO Dr. Tim Tuttle and CTO Dr. Adam Beguelin in January 2004. Truveo subsequently launched its premier video search engine technology in September 2005.

Truveo’s approach to video search utilizes a proprietary web crawling technology called “Visual Crawling”. This unique technology has enabled Truveo to amass one of the most comprehensive indexes of high-quality, current video on the web. The strength of Truveo’s Visual Crawling is its ability to automatically discover video files and related information on complex, dynamic web pages – a task that has been notoriously challenging for existing conventional crawling technologies.

Miva For Sale?

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Miva, which plays in the second tier of PPC networks (it used to be called FindWhat), is “considering strategic alternatives.” I’ve heard a lot of scuttlebutt that Miva’s network is fraught with clickfraud and other traffic of not so great intent. I wonder how this will play out. The company does have pay per call technology as well. Release.

Yahoo Snags Webjay

By - January 09, 2006

Tristan has the scoop and an interview with the founder.

A few minutes ago, I learned that Yahoo! acquired WebJay, a site that allows for categorization, editing, listening, and sharing of playlists online (In a way, it can easily be compared to for multimedia.) WebJay was created in early 2004 as a way to create the internet equivalent of mix tapes. Lucas Gonze, the creator of WebJay agreed to taking a few minutes of his time to do a quick IM interview between meetings. Following is the transcript of that interview:

SEMPO on the State of the Search Industry

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Chris has a nice write up of a SEMPO (Search Engine Marketing Professional Organization) report.

The report had both predictable findings and a few surprises. According to the study, the U.S. and Canadian SEM industry has grown from $4 billion to $5.75 billion, with paid placement accounting for 83% of the total spend.

Despite its demonstrated effectiveness and the amount of time and energy search marketers spend discussing organic search engine optimization techniques, SEO accounted for just 11% of overall spending, or $643 million.

The Times, Blodget, Safa

By - January 08, 2006

I love seeing the Times give Henry a direct link to his (relaitively) new blog, where he ponders Google’s valuation (based on Safa’s 600 call). The big question, again, on Big Media’s mind is “Are we in a bubble, and is Google the Soap?” I thought we settled this (OK, all I really did was toss in my two cents), but apparently not. Honestly, I think the media is terrified of screwing this story up again – of believing in it too much, or perhaps worse, of missing the boat if this time it turns out the Web really is a Super Big Deal.