For local businesses dependent on the Yellow Pages economy, there's nothing more important that the telephone, especially when it rings. The idea of uniting phone leads and search is something of a holy grail in local search, and CitySearch today announced another milestone in its quest for the same. Release in extended entry.
Reader Jeremy Writes: [Yahoo] couldn't get off the crack pipe...the Paid Inclusion model. It failed *everywhere*. [It] still can't get off the crack.
»
Yup, it makes the perfect gift for that officemate or colleague who you thought had everything....including you! If you order here, I promise to sign it, assuming we can figure out the shipping...
You can also buy the audio version here.
Check my book page for more info.
Enter email to subscribe to Searchblog's newsletter:
More coming soon...
All contents copyright © 2003 - 2008 John Battelle. | Terms of Service and Privacy Policies
Comments
In a sense it's kind of back to the future. For years now companies have sought to get their web address into every search engine or publication. Now they will clammer to get their phone number over their web address in those same venues.
Think about this. Click fraud is nearly impossible with Pay-per-call.
Leave a comment