The Yahoo Platform

Don't count Yahoo out. They have tons of engaged users/readers/audience members, and a Valley ethos. From a report on their generally well recieved earnings, which came out today: "Our goal is to create a motivated community of developers all building uniquely compelling applications that reach hundreds of millions of…

Don’t count Yahoo out. They have tons of engaged users/readers/audience members, and a Valley ethos. From a report on their generally well recieved earnings, which came out today:

“Our goal is to create a motivated community of developers all building uniquely compelling applications that reach hundreds of millions of Yahoo users by plugging into the most popular properties or services,” Yang told analysts. Sounds familiar? Yahoo hopes to use its own big brand to create an ecosystem, a term tech companies love to use meaning a whole world unto itself, like Facebook.

I knew this whole Web as platform thing wasn’t a fad…

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Help Me With Questions for The Web Bowl

At Web 2 this year we plan to have a bit of fun, not that the conference isn't fun. But we thought we'd put a number of well known web veterans up on stage after dinner and see how much they know about our industry. This format is familiar…

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At Web 2 this year we plan to have a bit of fun, not that the conference isn’t fun. But we thought we’d put a number of well known web veterans up on stage after dinner and see how much they know about our industry. This format is familiar to any of you who’ve been to D in the past or have seen early versions of the Computer History Bowl, which has been around in various incarnations for a very long time. The twist is that we’re focusing just on web history, which, until recently, was something of a oxymoron. Now that the web is more than a decade old, however, we figured it was about time we had some fun with it.

We’ll be grilling folks like Martin Nisenholtz, who has been in this industry for as long at the New York Times has had a .com (actually, longer), Steve Case, who started AOL, Jay Adelson, CEO of Digg, and Scott Kurnit, founder of About.com.

But I need your help. We’ve set up a form where you can suggest questions we should ask them. Don’t worry if you don’t know the answer, we’ll figure it out. But if you do, so much the better. Stuff like “What was on the cover of the first Industry Standard” or “How much revenue did The Globe have when it went public?”. If we use your question, I’ll thank you from stage.

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Last Few Days to Submit to the Web 2 Launchpad

The submissions deadline is Oct. 1 for the Launchpad, for those of you who need a gentle reminder. We've got a great group of applicants already, but the deadline is very strict, as we have to have time for the final judging process. A reminder on the new approach…

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The submissions deadline is Oct. 1 for the Launchpad, for those of you who need a gentle reminder. We’ve got a great group of applicants already, but the deadline is very strict, as we have to have time for the final judging process.

A reminder on the new approach this year:



At this year’s Web 2.0 Summit, we are evolving Launch Pad a bit. While it’s great to be chosen to launch your new company at a conference like Web 2.0 Summit, the reality of the market is that the majority of successful Web 2.0 companies do more than just launch products. They also often pass the test of VC scrutiny— that’s how the market determines who wins and loses in the world of startups. To that end, this year there is no fee for companies involved, instead, the VCs are sponsoring the program.

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CM Summit Videos

If you're interested in that conference FM hosted earlier this month, the first batch of videos are up. Some are quite long, and take a while to load in flash, but once they do, they play smoothly. My favorites: The Opening (yeah, it's me, but I frame what I…

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If you’re interested in that conference FM hosted earlier this month, the first batch of videos are up. Some are quite long, and take a while to load in flash, but once they do, they play smoothly. My favorites:

The Opening (yeah, it’s me, but I frame what I mean by all this, if that interests you.)

Scott Cook (very thoughtful)

Steve Hayden sets up the day

More will be up as time permits, so check back if you’re interested.

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Thinking Out Loud: Rupert Murdoch and Chris DeWolfe

Continuing my series on folks I'll be interviewing at Web 2 this year, next up is Rupert Murdoch and Chris DeWolfe, who will be our dinner guests on the first night. As previously noted (thanks for all your input), we start the day with Mark Zuckerberg, and it has…

MurdochChris Dewolfe

Continuing my series on folks I’ll be interviewing at Web 2 this year, next up is Rupert Murdoch and Chris DeWolfe, who will be our dinner guests on the first night. As previously noted (thanks for all your input), we start the day with Mark Zuckerberg, and it has a certain balance to end day one with Murdoch and DeWolfe, whose MySpace ruled the social networking roost uncontested until Facebook’s rapid acension. Regardless, the purchase of MySpace still ranks as one of the smartest moves ever made by an “old media” company.

Now, MySpace is still much bigger than Facebook, but as many are quick to point out, Facebook is growing much faster (more here). Clearly one topic of conversation will be how MySpace will respond to its new competitor – will it open up to the extent Facebook has, for example? It’s already well down the path of making money – in fact, it recently introduced a new self service ad platform based on six months of research into leveraging personal profile information.

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Thinking Out Loud: Facebook

As part of my preparation for Web 2, I am going to think out loud and ask for all of your help. This year's program for Web 2 includes an amazing array of leaders, and it'll be my job, along with my co-producer Tim O'Reilly, to engage these folks…

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As part of my preparation for Web 2, I am going to think out loud and ask for all of your help. This year’s program for Web 2 includes an amazing array of leaders, and it’ll be my job, along with my co-producer Tim O’Reilly, to engage these folks in conversation worthy of the audience’s time.

So as I have in the past, I’ll use this space as a sketch pad of sorts.

First up is Mark Zuckerberg of Facebook (stats). I’ll be interviewing him in the opening slot of the show. It’s not by accident. Last year the opening slot was Eric Schmidt, and this year it’s clear that Facebook has diverted the Valley’s short attention span from Google, at least for now.

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Snap Preview Anywhere

Snap Anywhere, announced today, is a smooth scroll-over widget that allows readers to visually preview external sites from in situ links. SPA is available free to site owners, by pasting a short snippet of code in their page. Snap hopes the tool will save readers some "wasted outbound trips,"…

Picture 2-27Snap Anywhere, announced today, is a smooth scroll-over widget that allows readers to visually preview external sites from in situ links. SPA is available free to site owners, by pasting a short snippet of code in their page. Snap hopes the tool will save readers some “wasted outbound trips,” as well as grow their own database of web images.

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Happy Election Day

The Rimm-Kaufman Group offers some very interesting results in a study of paid search ads in the swing Senate races of 2006. A few highlights from the study results: * Political pay-per-click advertisers use Google. Few political advertisers use Yahoo Paid Search. * There are few political advertisers: the…

The Rimm-Kaufman Group offers some very interesting results in a study of paid search ads in the swing Senate races of 2006. A few highlights from the study results:

* Political pay-per-click advertisers use Google. Few political advertisers use Yahoo Paid Search.

* There are few political advertisers: the average search results page for queries in this study returned only 3.7 ads.

* The most prevalent advertisers within this query set were Accoona (search engine), Gather.com (social networking), CafePress (retailer), and GOPSenators.com (National Republican Senatorial Committee).

* “Red” ads (pro-Republican or anti-Democrat) outnumbered “blue ads” (pro-Democrat or anti-Republican) two-to-one.

* No campaign ads referenced President Bush.

RKG focused on Google AdWords, in part because they found that the vast majority of political online ads went through AdWords. Their findings fuel the study’s conclusion that paid search is still in its infancy–despite providing similar reach at a fraction of a cost. And they’re likely quite right in predicting that online search ads will become increasingly important in the American political campaigns.

Plus: This week Battelle is busy on stage at Web 2.0. But though away from Searchblog on election day, he put the question to a few prominent business leaders, asking how their companies handle freedom of speech and privacy issues when federal law stands in opposition— interviewing Eric Schmidt, Arthur Sulzberger, and Barry Diller. There was a spontaneous round of applause for Google’s refusal to respect a federal demand for users’ search histories, and for The New York Times’ decision to disclose evidence of the government’s stealth spy program on its own citizens. Diller and Sulzberger also intoned on the multiplied difficulty of operating globally, where they face a variegated array of laws and cultures of government control. That was a point underlined when Jack Ma of Yahoo China/Alibaba said that, for him, abiding by the Chinese government’s censorship was simply a decision of ensuring that the areas where his company could improve peoples’ lives would continue to thrive.

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Help Us With a Web 2 Tagline

This year will mark the third annual Web 2.0 conference. It's not till November (the 7th-9th in SF, for anyone marking their calendars), but it's never too early to start thinking about it, at least, if you're the program chair like I am. One thing we have to do…

Web205Logo-5This year will mark the third annual Web 2.0 conference. It’s not till November (the 7th-9th in SF, for anyone marking their calendars), but it’s never too early to start thinking about it, at least, if you’re the program chair like I am.

One thing we have to do is give the conference a tagline, sort of like a theme in four words or less. The first year, we declared “The Web Is a Platform.” That felt spot on, because the idea of the web as a place you could build on the work of others was a pretty new idea. Last year we tagged it “Revving the Web,” because it was all about the services and businesses and opportunities that arose from the Web – all of which taken together made the web more robust and more exciting.

This year Tim and I have been bouncing around some ideas, and I’d love your take on what you think is an overarching theme to the Internet business for the year to come.

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