Melanie’s RoundUp

AdWords on Google Base The Google Base Blog announced that users can now use AdWords ads to drive traffic to their Base listings, automatically geo-targeted with the keywords targeting based on the ad copy (screenshots, via SEW). SELowdown opines, "So let me get this straight: Give us content to…

AdWords on Google Base

The Google Base Blog announced that users can now use AdWords ads to drive traffic to their Base listings, automatically geo-targeted with the keywords targeting based on the ad copy (screenshots, via SEW).

Adwords+Base

Read More
Leave a comment on Melanie’s RoundUp

SIGN UP FOR THE NEWSLETTER

Stay up to date on the latest from BattelleMedia.com

The Melanie Round Up

Melanie has been hard at work poring through feeds, looking for items of interest. She's already got a bunch of great stuff, and as I've been behind, here are some highlights of stories from the past two days: Adsense is allowing text links for referrals. And Matt is coy…

Melanie has been hard at work poring through feeds, looking for items of interest. She’s already got a bunch of great stuff, and as I’ve been behind, here are some highlights of stories from the past two days:

Adsense is allowing text links for referrals. And Matt is coy about using Toolbar data for search relevance. As I wrote in the book, I think clickstreams could be the next step in relevance.

A major new grassroots net neutrality campaign. Om says it’s missing some angles.

Read More
Leave a comment on The Melanie Round Up