Else 11.03.14: It’s Over, Google. Now What?

google-s-cost-per-click-growth-year-on-year_chartbuilder-1(image) Our friends in the press have decided that search has had its decade in the sun, and I can’t disagree, at least as it was known before. The question of how it becomes something else is still very much afoot, but not solved. But glimmerings abound, including from Twitter. For more, read on for the week’s best links….

Google’s dominance in search is nearing its peak – Quartz

A number of “Peak Google” pieces are in the air. But let’s not forget that Google has multi-billion dollar businesses in Android, YouTube, Ventures, and Apps/Drive et al. And it’s making plays in auto, healthcare, and energy. I don’t think Page is resting. To wit:

FT interview with Google co-founder and CEO Larry Page – FT.com

Page has been tessting a “we need a new mission” trial balloon for more than a year now, ever since the Nest acquisition (which is kind of YouTube like, come to think of it.) If you follow Google, read this summary of the Page interview.

Twitter’s Audacious Plan to Infiltrate All Your Apps – Wired

I am glad Wired wrote this piece, because I had not yet groked Fabric. Now I want to know much, much more. In short, Twitter’s new Fabric tool set is aimed squarely at mobile developers, helping them do a bunch of things that were previously hard and expensive. This may well get Twitter’s code in tons of apps, and provide, well, a fabric for the mobile web that didn’t exist before. Think AWS for mobile services.

Why the U.S. Has Fallen Behind in Internet Speed and Affordability – NYTimes.com

Reading this makes me angry. Why do I pay nearly $200 a month (two Comcase business plans) for such crappy service? Oy.

So Facebook controls the way millions of people get their news. What should we do about it? — Gigaom

We have a choice to make as publishers – do we take Facebook’s new deal, where we can pbulish directly on its platform? I think readers know where I stand on this one – Put Your Taproot Into the Independent Web.

It’s time for a biological commons – Medium

Strong idea, though I’m not savvy enough to understand if the metaphor holds completely.

The Three Breakthroughs That Have Finally Unleashed AI on the World – Wired

Kevin Kelly never disappoints when it comes to the technium. Then again…

Should Airplanes Be Flying Themselves? – Vanity Fair

This very long piece on the crash of an Air France jet back in 2009 is riveting. Steeped in larger questions of the role humans and algorithms/AI play in our lives.

 Like this newsletter? Sign up!  

Author: John Battelle

A founder of NewCo (current CEO), sovrn (Chair), Federated Media, Web 2 Summit, The Industry Standard, Wired. Author, investor, board member (Acxiom, Sovrn, NewCo), bike rider, yoga practitioner.

4 thoughts on “Else 11.03.14: It’s Over, Google. Now What?”

Leave a Reply