Next week will mark the third time in one year that I’ve interviewed Black Eyed Peas frontman will.i.am on stage, and each time it’s gotten better. If you’re coming to CM Summit, you’re in for a treat. Will is in New York for a benefit concert in Central Park, and he’s stopping by to chat with us along the way.
I’ve found will.i.am to be a rare bird – a massively successful commercial artist who embraces brands and marketing as part of his work, instead of a distraction from his work. He reminds me of another William – William Gibson, an author who natively embraces marketing as part of a narrative, finding signal in the work of branding, rather than noise. And no one can argue with Will’s street cred, his philanthropic work is a model for all celebrities. Not to mention, the dude is director of innovation at Intel. Intel!
If you want a preview of what we’ll be talking about, check the interview we did back in February at Signal LA. Expect more of the same, with a few twists, when we meet in New York next week.
As a reminder, we’ll hear from more than 30 presenters at CM Summit, 11 of which will be one-one interviews. Those include:
I’ll be adding posts on the remaining folks – Demand CEO Richard Rosenblatt, Visa CMO Antonio Lucio, and Facebook’s Carolyn Everson, shortly.
The CM Summit is less than one week away, and nearly 450 folks have registered, we can only take 500….so register today before we sell out.
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