GoogleClick in Europe: We’ll “Preserve Some Business Practices”

Not sure exactly which practices, and the reporter on this Bloomberg piece apparently does not care to find out, any ideas? “In response to third-party concerns, Google has committed to the European Commission that we will keep certain DoubleClick business practices unchanged,'' Julia Holtz, Google's London- based competition lawyer,…

Not sure exactly which practices, and the reporter on this Bloomberg piece apparently does not care to find out, any ideas?

“In response to third-party concerns, Google has committed to the European Commission that we will keep certain DoubleClick business practices unchanged,” Julia Holtz, Google’s London- based competition lawyer, said in an e-mailed statement. The acquisition is “a good deal” for publishers, advertisers and users, she said.

Author: John Battelle

A founder of NewCo (current CEO), sovrn (Chair), Federated Media, Web 2 Summit, The Industry Standard, Wired. Author, investor, board member (Acxiom, Sovrn, NewCo), bike rider, yoga practitioner.

One thought on “GoogleClick in Europe: We’ll “Preserve Some Business Practices””

Leave a Reply