How Much New Information Do We Create In One Year?

5 exabytes, according to UC Berkeley's SIMS (School of Information Management). If you are into statistics and love media, this study is a real gem. Read the executive summary to find out all sorts of cool stuff, like the fact that all worldwide telephone traffic in one year creates 17+…

5 exabytes, according to UC Berkeley’s SIMS (School of Information Management). If you are into statistics and love media, this study is a real gem. Read the
executive summary to find out all sorts of cool stuff, like the fact that all worldwide telephone traffic in one year creates 17+ exabytes of data (and exabyte is 1,000,000,000,000,000,000 bytes OR 10 18 bytes – or – put another way, 5 exabytes is all the words ever spoken by human beings.). Alrighty then.

Author: John Battelle

A founder of NewCo (current CEO), sovrn (Chair), Federated Media, Web 2 Summit, The Industry Standard, Wired. Author, investor, board member (Acxiom, Sovrn, NewCo), bike rider, yoga practitioner.

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