Facebook is holding it’s first ever “fMC” today – that’s Facebook Marketing Conference, and it’s announcing widely expected new ad formats. From the release just sent to me:
Today, Facebook announced a new design for Pages, giving brands and businesses more ways to tell their story. The redesigned Pages are more personalized and complementary to the look and feel of individual profiles. Now, when you visit a Page, you can see your friends’ interactions with that Page as friend activity, making the experience more dynamic and relevant for Facebook users.
Highlights of other new features include:
· Pinned posts keep important stories at the top of a Page timeline for up to seven days.
· The new admin panel makes it easy for Page administrators to track their performance and to respond to private messages from people.
· Larger stories, milestones, and Page Timeline. The new Page design allows Page owners to tell richer stories through bigger photos and milestones that can include a date and other content.
The company is livestreaming its announcements, which are slated to begin right about now (10 AM PST). Here’s the livestream: