I was at Berkeley today, lecturing to a room full of undergrads (I plan to write that up tonight, man, interesting…), so I was a bit behind in email, till I caught up tonight. And there in my in box was a press alert:
GOOGLE’S MARISSA MAYER TO ANNOUNCE FASTEST-RISING SEARCH TERMS FOR 2007 AND HOST GOOGLE TRENDS TUTORIAL
Every day millions of people use Google(TM) (NASDAQ: GOOG) search to find information, and a snapshot of these searches presents a revealing look into the ideas, opinions, preferences and interests of internet users across the globe. Marissa Mayer, Vice President of Search Products & User Experience at Google, will host an interactive webcast to give reporters an early look at the fastest-rising searches conducted on Google.com in 2007. And, in time for end-of-year story planning, she will demonstrate how Google Trends(TM) can be used as a reporting tool to add color and even visual illustrations and elements.
Given that my book came about, in part, from the first ever annual zietgiest in 2001, I am interested to see what Marissa does. Of course, I am in staff meetings all day, so I cannot attend. Maybe one of you will, and tell us what happened in comments?
Update: Google announced on the Today show. Thanks, TC.
Please, John: if you’re going to use the word “Zeitgeist”, then learn how to spell it. “Zietgiest” is nonsensical.
very interesting: I found out that Google trends counts “npr” and “npr debate” separately — so those two searches would result in
1 npr
1 npr debate
rather than 2 for “npr”
🙂 nmw