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Yahoo’s New Search

It feels a bit odd to be writing that headline – “Yahoo’s New Search” – given the company’s deal with Bing/Microsoft. But Yahoo seems intent on declaring its independence with regard to search, even as it sells its asset and audience away to its newfound partner.

Yahoo does retain, in the deal, the right to innovate on top of Bing results, and I guess that’s where this announcement is pointing – noting that Yahoo has been innovating in search UI and plans to continue to do so. I’m talking with the Yahoo folks next week and will have more on their plans then. But it strikes me as potentially conflicting to the deal for Yahoo to be innovating in UI on top of Bing, as one of Bing’s strengths is its innovation in UI….

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