Site icon John Battelle's Search Blog

Don’t Give Up Lotus, er, I mean Microsoft!

Mike makes a good point here in response to Tim’s point of view, and Tim counters here. It’s a very interesting debate, one between two folks I’ve partnered with for some time (Mike’s TechCrunch is part of FM, and Tim and I have partnered on any number of things, including Web 2, Make, and several sites that are also part of FM). So I’m a bit conflicted as I watch these guys debate.

However, one thing I will assert: Search is more than a subsystem of Web 2, as Tim puts it. I think search has become the interface to Web 2, and so I agree with Mike that Microsoft should not abandon it. It’s how we navigate the world of knowledge, and it’s way too early to say we’re done with the evolution of that navigation. But as Tim also points out: “a platform beats an application every time”. Damn right! That’s why I think Microsoft (or Yahoo) should innovate in search, as I pointed out here and here. If Google were to open its platform up, man, then it might well be game over. An open platform that has near monopoly share? Now that’s something to ponder.

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