Site icon John Battelle's Search Blog

Hulu Is Up



One of my favorite parts of Hulu is that it’s halfway to the video grammar in which I hope our culture gets to participate. What do I mean by that? Well, imagine the ability to take bits and pieces of video content and mash it up to create new stuff. How cool would that be?

It starts with the ability to share discrete portions of content. With Hulu, we can do that. Check out this bit of The Office. I selected the scene at pretty much random, but it shows how discrete units can be shared:

http://www.hulu.com/embed/5wxxSMNLXPxMi6RnYpkjqw

This is a big step.

Exit mobile version