Google’s starting its march into video advertising. For a preview, read my Tivo/Peg Perego scenario…
In the coming days, we will be adding click-to-play video ads to the line-up of text, Flash and image ad formats currently supported by the Google content network.
Now, this is the start of something important. It’s not on Google.com, yet, but it’s going to be all over AdSense, and I bet in Google image search and other content sites (Finance) quite soon.
PS – With Google wooing MySpace, I’m guessing video ads are a big part of the equation…I think, however, Rupert needs to think hard about whether supporting Google is a good idea. I think Yahoo might sell that space better, and, honestly, MySpace is big enough to go it alone as well…