A new search engine is now launching that promises to bring part of this concept to the world. Called StepUp.com, it’s “A unique new web tool that helps shoppers find products locally.”
From their release: Now, for the first time, the Internet’s 80 million web shoppers can easily find popular retail products near their current location and avoid waiting for online purchases to arrive by mail. In addition, StepUp.com offers merchants a simple and economical way (free, for a limited time) to easily list their products online, driving web shoppers to their physical locations. StepUp.com combines the benefits of online shopping with local commerce, providing consumers and local merchants a powerful new tool.
“We founded StepUp.com because local shopping is broken, and our mission is to fix it. Currently, half of the 80 million web shoppers in the U.S. prefer to purchase offline, but the Yellow Pages, the most-used local shopping resource, only list generic categories and force customers to call around in order to find specific products. This makes local shopping tedious at best,” said Kendall Fargo, President and CEO of StepUp.com. “At the same time, businesses have been frustrated trying to promote their local store inventory to the growing number of online shoppers. For those merchants, we developed simple patent-pending Internet sales tools, making it easy for them to drive new ‘walk-in’ business from local customers who use the web.”
StepUp.com’s sales tools include a client that automatically uploads inventory information continually from QuickBooks, the leading financial management product from Intuit Inc., so businesses have a hands-off way to drive sales from Internet shoppers even if they do not currently have a web presence. Businesses can easily register as member stores and will be able to begin merchandising their products immediately. For a limited time, StepUp.com is allowing businesses to sign up as charter member stores for free, allowing them to merchandise their products without paying any product listing fees.
Tip o the hat: Gary.
UPDATE: Clickz has a review here.