free html hit counter Else 9.29.14: Google snorts milk through its nose; Food, Things, and Marketing - John Battelle's Search Blog

Else 9.29.14: Google snorts milk through its nose; Food, Things, and Marketing

By - September 28, 2014

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(image) This past week’s links are rife with people asking hard questions of Google and Facebook, and so much the better, I’d warrant. You don’t get to the lead position without raising questions. In fact, that seems to be the theme of the week – asking interesting questions – of our online services, our marketing, and our food (yes, our food). To the links:

How Facebook and Google are taking over your online identity – Quartz

Look, it’s not like we don’t realize that these two companies are tracking everything we do. We are inured, we are banner blind, we are…well, we are about to realize we have a lot more power than we thought. But this piece doesn’t make that point, unfortunately.

Websites Are Wary of Facebook Tracking Software – WSJ

Wary, but not stopping themselves from using it.

Google’s Schmidt: Tim Cook, what are you talking about? – CNBC

Put another way: Apple, you are so damn precious, so damn arrogant, STFU.

Google Responds to News Corp’s EU Antitrust Case Criticisms – TNW

Another way of looking at this might be “Google snorts milk through its nose when asked about the EU.”

Facebook Demetricator – benjamin grosser

Ah, I love a good hack. Alas, not many others do. Ever wish you could use a service like Facebook without the constant numeration? Check this out, a worthy addition to the debate. And code to boot.

The tyranny of digital advertising  (Medium)

A relatively new participant in digital advertising takes stock, and has more questions than answers. But I liked his perspective and his questions.

Every Company Is An Experience Company – Searchblog

A dude who’s been in the media business longer than not (really, I’ve been in this game more years than not, which is rather stoney) has a few ideas about where “content marketing” and “native advertising” has to go next.

Copy-Remix-Profit: How YouTube & Shapeways Are Inventing the Future of Copyright – Hunter Walk

First, make it possible for everyone to ignore dumb laws. Next, profit from it. No wonder Google is the largest investor in Uber.

Inside Solid: who will build the god platform for the Internet of Things? – O’Reilly Radar

Well, there you have it. The race is on to create the next platform we never thought we would use (but will).

Forget GMOs. The Future of Food Is Data—Mountains of It – WIRED

I had a chance to go to Hampton Creek last week. Super inspiring. I hope to write it up soon (but I’m in New York for NewCo NewYork and Advertising Week. GAH.)

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