Missed that Forbes is predicting a June 28 release for GBuy, the PayPal competitor.
Consumers using GBuy, which is set for release on June 28, will be taken off the merchant’s site to complete the payment. This will enable Google (nasdaq: GOOG – news – people ) to capture e-commerce transaction data, driving more precise targeting in future searches.
Given how important this particular launch is to Google, I am sure it will be a good product, not the spaghetti against the wall we sometimes see. However – and as odd as this might sound – I am not sure the world is ready to trust Google with its payments. I sense the overall cultural vibe on Google is that it’s gaining too much power. Folks are starting to wake up to the whole ephemeral to eternal riff. The Times is banging the table about it nearly every week (see this front pager from Sunday, or today’s story, for example, which kindly quotes me.) Soon, the networks will pick it up. And then….
Maybe it’s not such a bad idea to hang fire…