Site icon John Battelle's Search Blog

Qwest: Capitalizing on NSA Backlash

This news, from TechDirt, reminds me of the positive brand burnish Google got by standing up to the DOJ. Well done, Qwest.



One of the interesting items to emerge from the growing NSA data-monitoring scandal is that the telecoms weren’t compelled to go along with the government and that one company, Qwest, refused to participate. Now the company, which had been a laggard and on the receiving end of many customer complaints, is experiencing a surge in customer appreciation from those opposed to the NSA program.

Exit mobile version