It’s the “Shoposphere.” From the blog posting:
The Shoposphere and Pick Lists are examples of social commerce. We believe the community of shoppers is one of the best sources for product information and advice. The Shoposphere is a place to discover interesting and cool products thematically arranged into Pick Lists by other shoppers.
Meanwhile, the LA Times has a piece (reg required) on how the Hollywood culture is clashing with Yahoo’s culture in its new Santa Monica offices.