A fine piece of Jesus Not Again writing from Danny. I’m deep in this as well, as those of you who’ve read my previous posts know. And more is coming, but I promise, I will be brief as can be. I’m waiting to talk with a couple more folks. Danny notes he and Gary will also be posting more later in the week. I agree with Danny that relevance is key, but think it’s nearly impossible to set a standard for relevance – it’s too subjective. I disagree that size is not important. Once we can figure out how to audit and count size, it’s important, as important as UI, speed, or algorithms. It’s also important in a business sense – it’s a number that folks pay attention to and that marketers know works, and that the mainstream press will parrot. Even if you disagree with the tactics, and I do, it’s still important….