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Some Caution In Web 2.0

Jason Fried of Basecamp/37 Signals reminds us to stay lightweight, and don’t believe the hype. I very much hope the conference, which certainly was upbeat, was not considered hype. It’s true, I focused on that which I found interesting, astounding, important, and new…which really does create a bit of novelty exhaustion, as Kottke puts it, over the course of a three-day event.

In any case, I certainly agree with Jason Fried’s advice:

My advice to these new companies with their new products and fresh-faced enthusiasm… Keep it small. Start small and stay small. Borrow from yourself before you borrow from someone else. You can have an impact with just a few people. You can build great products with a small team. You can do it on your own. You can.

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