Interesting details on a new strategy from CBS, which is innovating more than most media companies these days. It recently struck a syndication deal with Joost, now it’s providing incentives to the long tail. From Lost Remote (and more):
CBS News is offering blogs and other online publishers the ability to embed a CBS News player on their sites. Video will include CBS Evening News, The Early Show and news video produced exclusively for the web.
Hopefully this will somehow lift the spirits and prospects of Katie Couric.