A new study from Keynote shows gains for Yahoo and MSN over Google when it comes to various metrics of search engine usage. A write up from Chris over at SEW chews through it. Ask Jeeves also gained, Keynote says.
I think this is pretty predictable – search has been a very hot story for a year or two, and it’s starting to trickle down to the average consumer – hey, there’s more than one player out there! Also, MSN and Yahoo have made a lot of noise lately, and Ask has certainly gotten better.
I have not been able to review the actual study yet, but if/when i do, I’ll post more.