Comments on: Portrait of Twitter As A Young Media Company

By: csertoglu

csertoglu — Thu, 24 Jan 2013 16:58:00 +0000

@johnbattelle:disqus my point precisely. my hope is that they delay the inevitable IPO, which will allow them the flexibility to disregard short term revenue temptations. media revs are attractive.

By: johnbattelle

johnbattelle — Thu, 24 Jan 2013 16:54:00 +0000

I’d agree with you but I don’t think Twitter will give that data to anyone else to grok.

By: csertoglu

csertoglu — Thu, 24 Jan 2013 16:47:00 +0000

@twitter-14600116:disqus I’ve been following your Twitter as a media co analysis and find it smart and insightful. And I do think it’s one of the possible paths for the co. However, media companies depend on audiences. They need to try to anticipate the expectations of their audience and cater to those. Twitter’s value comes from the data it aggregates. It’s healthier path is to focus on the platform for analysing the data and leave curating the analysis and insight to media co’s that are better at the media business.

By: jcholman

jcholman — Thu, 24 Jan 2013 14:29:00 +0000

I agree the user wants a ‘lean back experience’ if only to be a ‘fly on the wall’ or be active and turn off the TV, or ‘pro active’ in order to pre-plan future incoming events. User’s want ‘actionable insight’ which translate to ‘actionable decisions points’ that let them ‘be’ who they are, (based on interest.) proAM Labs will have our rev on display in a couple weeks, would love your input on our experience that allows this: ‘I enter a meticulously edited media experience – a pulsing, ever changing feast of information tailored around that event.’

By: Stefan Happer

Stefan Happer — Thu, 24 Jan 2013 14:06:00 +0000

I mostly agree with efemurl.

Twitter is too late and too slow. The company is just too ignorant vis-a-vis its users. How come I still don’t have any possibility to see top tweets even if I only log in every few days? The signal-noise ratio is just extreme. Facebook is very good in this and does it since years.

Even more important for me is that they seem to ignore that there is this long tail that they can do business with (where is the Adwords of Twitter? – Small businesses can still not advertise on Twitter) but instead focus on big brands. They showed ignorance to the developer community and do the same when it comes to users.

By: AJ Kohn

AJ Kohn — Wed, 23 Jan 2013 14:05:00 +0000

Hastags are often event driven. I ‘watched’ one of the Presidential debates using Twitter’s hashtag stream. It was absolutely a form of media. It was meta-entertainment.

http://www.blindfiveyearold.com/twitter-will-win-the-social-brand-advertising-war

To me, Twitter is the glue between screens, between TV and the Internet. And to get the most out of that experience, you’d have to be watching it live. That’s mighty important to traditional TV and why Twitter is becoming so cozy with Hollywood.

By: george

george — Wed, 23 Jan 2013 03:57:00 +0000

Twitter’s success is fastened to user behavior. I consider their platform more valuable than other notables. Sharing pictures (i.e., instagram) elevated their membership value and providing a better video experience will only further solidify their lead position.

By: Mukesh

Mukesh — Tue, 22 Jan 2013 16:43:00 +0000

#Hashtags should be more improvised and tweets with attached media can be easily highlighted.

By: Vikash Singh

Vikash Singh — Tue, 22 Jan 2013 15:37:00 +0000

Content Directory: Search By Indian State http://www.dailyhalla.com/ worlds biggest media site based on twitter

By: HiveMindMap

HiveMindMap — Tue, 22 Jan 2013 15:21:00 +0000

Re “the big picture on Twitter activity” – just launched http://www.hivemindmap.com which is reviewed on the AllTwitter blog here: http://www.mediabistro.com/alltwitter/track-popular-twitter-hashtags_b34482