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	<title>Comments on: Search, Foursquare, and Checking Into States of Mind</title>
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	<description>Thoughts on the intersection of search, media, technology, and more.</description>
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		<title>By: Shawn</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1865</link>
		<dc:creator>Shawn</dc:creator>
		<pubDate>Wed, 04 Aug 2010 18:14:27 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1865</guid>
		<description>&lt;p&gt;Hot Potato and Get Glue&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Hot Potato and Get Glue</p>
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		<title>By: mark mccormack</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1864</link>
		<dc:creator>mark mccormack</dc:creator>
		<pubDate>Thu, 22 Jul 2010 19:06:29 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1864</guid>
		<description>&lt;p&gt;I think this is the next generation of community forums which already serve this purpose in a far more arcane way (discrete sites / logins, etc)&lt;/p&gt;

&lt;p&gt;Imagine a world where one platform / account allowed you to check in / out of forums without having to find , sign up, manage, and remember x number of different forums ...&lt;/p&gt;

&lt;p&gt;Anyone want to aggregate the leading community forums into foursquare style model?&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I think this is the next generation of community forums which already serve this purpose in a far more arcane way (discrete sites / logins, etc)</p>
<p>Imagine a world where one platform / account allowed you to check in / out of forums without having to find , sign up, manage, and remember x number of different forums &#8230;</p>
<p>Anyone want to aggregate the leading community forums into foursquare style model?</p>
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		<title>By: Taylor</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1863</link>
		<dc:creator>Taylor</dc:creator>
		<pubDate>Wed, 21 Jul 2010 13:21:56 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1863</guid>
		<description>&lt;p&gt;I love the idea as a marketer and would be happy to try it out myself; but, I have a strong feeling most everyday consumers wouldn&#039;t opt in to being bombarded with advertising messaging around their state of mind. Big ticket items such as car purchases can be stressful decisions in and of themselves. To opt in to another layer of marketers fighting over you might not be something the everyday consumer would jump on the band wagon for.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I love the idea as a marketer and would be happy to try it out myself; but, I have a strong feeling most everyday consumers wouldn&#8217;t opt in to being bombarded with advertising messaging around their state of mind. Big ticket items such as car purchases can be stressful decisions in and of themselves. To opt in to another layer of marketers fighting over you might not be something the everyday consumer would jump on the band wagon for.</p>
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		<title>By: Alex Iskold</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1862</link>
		<dc:creator>Alex Iskold</dc:creator>
		<pubDate>Mon, 19 Jul 2010 00:39:35 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1862</guid>
		<description>&lt;p&gt;Hey John,&lt;/p&gt;

&lt;p&gt;Great post!&lt;/p&gt;

&lt;p&gt;We&#039;ve done I think exactly what you are describing with GetGlue. You can check into entertainment like shows, movies, books, music and also general topics.&lt;/p&gt;

&lt;p&gt;Take a look at the iPhone app: &lt;a href=&quot;http://bit.ly/glueiphone&quot; rel=&quot;nofollow&quot;&gt;http://bit.ly/glueiphone&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;Would love to hear what you think of the experience.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Hey John,</p>
<p>Great post!</p>
<p>We&#8217;ve done I think exactly what you are describing with GetGlue. You can check into entertainment like shows, movies, books, music and also general topics.</p>
<p>Take a look at the iPhone app: <a href="http://bit.ly/glueiphone" rel="nofollow">http://bit.ly/glueiphone</a></p>
<p>Would love to hear what you think of the experience.</p>
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		<title>By: Uwe Hook</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1861</link>
		<dc:creator>Uwe Hook</dc:creator>
		<pubDate>Thu, 15 Jul 2010 19:12:56 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1861</guid>
		<description>&lt;p&gt;Definitely agree with John that checking into a state of mind is the way to go but Foursquare won&#039;t be able to do it. It&#039;s not enough to access your data through Facebook. First, people have to take ownership of their data. All these new tools use people as content providers and sell data to advertisers. We need to own the data and then make intelligent decisions how to share the data on our terms. In the market for a car: open up the data stream for a a week or so to OEM&#039;s and let them send you offers. Ready to fly to New York: Share with travel agencies/airlines, hotels your intent and let them send you proposals. This can&#039;t be done in walled garde, this has to live in an open environment that can be closed down by people whenever they want.&lt;/p&gt;

&lt;p&gt;Doc Searls was mentioned already, there are many people thinking about Social CRM and the move to VRM. My latest blog post talked about it as well.&lt;/p&gt;

&lt;p&gt;&lt;a href=&quot;http://bit.ly/dsz95G&quot; rel=&quot;nofollow&quot;&gt;http://bit.ly/dsz95G&lt;/a&gt;&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Definitely agree with John that checking into a state of mind is the way to go but Foursquare won&#8217;t be able to do it. It&#8217;s not enough to access your data through Facebook. First, people have to take ownership of their data. All these new tools use people as content providers and sell data to advertisers. We need to own the data and then make intelligent decisions how to share the data on our terms. In the market for a car: open up the data stream for a a week or so to OEM&#8217;s and let them send you offers. Ready to fly to New York: Share with travel agencies/airlines, hotels your intent and let them send you proposals. This can&#8217;t be done in walled garde, this has to live in an open environment that can be closed down by people whenever they want.</p>
<p>Doc Searls was mentioned already, there are many people thinking about Social CRM and the move to VRM. My latest blog post talked about it as well.</p>
<p><a href="http://bit.ly/dsz95G" rel="nofollow">http://bit.ly/dsz95G</a></p>
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		<title>By: Dr. Phil Hendrix</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1860</link>
		<dc:creator>Dr. Phil Hendrix</dc:creator>
		<pubDate>Thu, 15 Jul 2010 15:55:04 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1860</guid>
		<description>&lt;p&gt;In &quot;The Real Life Social Network&quot; (http://bit.ly/b6A03x) Paul Adams (http://twitter.com/@padday) summarizes Google&#039;s research on some of the issues raised in your post.  He distinguishes between strong, weak and temporary (transient) ties and points out how difficult it is at present to &quot;manage&quot; and keep these networks separate (as we do in real life) on Facebook, Twitter and other social networking platforms.  Excellent discussion and well worth studying all 216pp.&lt;br /&gt;
Dr. Phil Hendrix, immr and GigaOm Pro analyst&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>In &#8220;The Real Life Social Network&#8221; (<a href="http://bit.ly/b6A03x" rel="nofollow">http://bit.ly/b6A03x</a>) Paul Adams (<a href="http://twitter.com/@padday" rel="nofollow">http://twitter.com/@padday</a>) summarizes Google&#8217;s research on some of the issues raised in your post.  He distinguishes between strong, weak and temporary (transient) ties and points out how difficult it is at present to &#8220;manage&#8221; and keep these networks separate (as we do in real life) on Facebook, Twitter and other social networking platforms.  Excellent discussion and well worth studying all 216pp.<br />
Dr. Phil Hendrix, immr and GigaOm Pro analyst</p>
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		<title>By: Yan</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1859</link>
		<dc:creator>Yan</dc:creator>
		<pubDate>Thu, 15 Jul 2010 11:54:21 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1859</guid>
		<description>&lt;p&gt;Interesting post, the information it is stated as much as possible authentically, thanks)&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Interesting post, the information it is stated as much as possible authentically, thanks)</p>
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		<title>By: Ian Kennedy</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1858</link>
		<dc:creator>Ian Kennedy</dc:creator>
		<pubDate>Thu, 15 Jul 2010 09:02:25 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1858</guid>
		<description>&lt;p&gt;Broadcasting your intent to purchase sounds a lot like Doc Serl&#039;s VRM concept.&lt;/p&gt;

&lt;p&gt;&lt;a href=&quot;http://cyber.law.harvard.edu/projectvrm/Main_Page&quot; rel=&quot;nofollow&quot;&gt;http://cyber.law.harvard.edu/projectvrm/Main_Page&lt;/a&gt;&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Broadcasting your intent to purchase sounds a lot like Doc Serl&#8217;s VRM concept.</p>
<p><a href="http://cyber.law.harvard.edu/projectvrm/Main_Page" rel="nofollow">http://cyber.law.harvard.edu/projectvrm/Main_Page</a></p>
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		<title>By: Donald</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1857</link>
		<dc:creator>Donald</dc:creator>
		<pubDate>Thu, 15 Jul 2010 09:01:12 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1857</guid>
		<description>&lt;p&gt;I agree that the friend mechanism thing isn&#039;t quite working but they&#039;ll get it sorted hopefully. &lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I agree that the friend mechanism thing isn&#8217;t quite working but they&#8217;ll get it sorted hopefully. </p>
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		<title>By: Chris</title>
		<link>http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1856</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Thu, 15 Jul 2010 08:31:40 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2010/07/search_foursquare_and_checking_into_states_of_mind.php#comment-1856</guid>
		<description>&lt;p&gt;First, as Jordan said, this sounds better suited to a Tweet.  I have no expectation of public interaction with my foursquare/gowalla check-ins, unlike Twitter.  &lt;br /&gt;
Second, if my car choices were based around my facebook/twitter activites I might be offered a lunch wagon as I post about food so frequently.  We also know from other posts you have made that your &quot;social graph&quot; is a mess as you are completely maxed with complete strangers, what is a business meant to make out of this.&lt;br /&gt;
Obviously we are creating pictures of ourselves with the disjointed activities of our electronic lives, but I wonder how often the picture has any true utility.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>First, as Jordan said, this sounds better suited to a Tweet.  I have no expectation of public interaction with my foursquare/gowalla check-ins, unlike Twitter.  <br />
Second, if my car choices were based around my facebook/twitter activites I might be offered a lunch wagon as I post about food so frequently.  We also know from other posts you have made that your &#8220;social graph&#8221; is a mess as you are completely maxed with complete strangers, what is a business meant to make out of this.<br />
Obviously we are creating pictures of ourselves with the disjointed activities of our electronic lives, but I wonder how often the picture has any true utility.</p>
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