Comments on: Steve Jobs at D: A Master…

By: Miss Fizzy

Miss Fizzy — Fri, 04 Jun 2010 21:28:41 +0000

well, I am surprised that you did not ping and "angry" for the news apps, which will help Apple gain revenue from hobbled news orgs. that solely bear the high cost of news production.
This is a glaring inequity and must be solved.

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By: Peter

Peter — Wed, 02 Jun 2010 17:56:01 +0000

Another reason he is a master -

Last nights session totally fired up Apple employees. So many people forget that these kinds of interviews not only move the broader market, investors, and partners but also reignite the many talented and devoted employees. Pitch perfect from that perspective.

How do you keep employees engaged? Stock options that are worth something, a vision, and a reason to be "us" rather than "them."

By: jorgen

jorgen — Wed, 02 Jun 2010 17:27:15 +0000

I would rather say that Jobs is an expert at creating exitement about Apple products. I am not impressed with Apple's products myself as I find them too limited, but he can certainly sell them.

Will he do search? Only if he can see money there in the short term.

By: Perry

Perry — Wed, 02 Jun 2010 15:02:11 +0000

Yes, well what makes Jobs such a master is that not only does he / Apple create insanely great products, but also insanely powerful and lucrative markets. What company does this continuously and as successfully as Apple? MSFT did so onece with the launch of its OS way back when, but has been following markets ever since.

Which btw is why I don’t think Apple will go into search – it would be incredibly expensive, they’d be followers not leaders and what product would it serve? On second thought… unless it was television?

By: Don

Don — Wed, 02 Jun 2010 14:36:38 +0000

I must agree, that when ever Steve says that he won’t, he invariably really means that he will! I’ve seen it too many times to think that he will change, so Google has better watch its steps, because as we all know, Apple has a way of completely upsetting the course of whole industries and that over night.

By: Don

Don — Wed, 02 Jun 2010 14:28:47 +0000

By: Lester Puppo

Lester Puppo — Wed, 02 Jun 2010 11:23:36 +0000

I understand you might feel angry or mad at Apple not only due to their working and company policies and philosophies but also because of the way in which they describe themselves, as if they had won the race already. And in my opinion, it is all about strategy. They have the right to do what they are doing and to work in the way they are working. However, what you say is also true and I agree with you when you say: “to win advertisers, developers, and market share (you can certainly protect privacy AND share data. That’s the basis of the web, and, by the way, the basis of culture.”

By: Andrew Mayne

Andrew Mayne — Wed, 02 Jun 2010 07:29:24 +0000

While other companies may be doing what iAd is doing to some degree, they're below the radar (at least mine). I think what Jobs is really getting at is building an ecosystem where you can monetize apps in the same way AdWords made it easier to monetize web content.

AdWords-like systems existed before Google, but they didn't become a self-sustaining ecosystem until Google sold the concept to the masses.

As far as his comments on blogging: I think Jobs was speaking more to the value of having different kinds of content and that the future shouldn't only be 200 word posts.

Paine's Common Sense wasn't a hastily put together reaction to something that happened that day (I think the personal correspondence of our founding fathers was more in line with blogging than their pamphlets).