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	<title>Comments on: Earned Followers Are Better Than Junk Circulation</title>
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	<description>Thoughts on the intersection of search, media, technology, and more.</description>
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		<title>By: Abdallah Al-Hakim</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-30019</link>
		<dc:creator>Abdallah Al-Hakim</dc:creator>
		<pubDate>Sun, 24 Jun 2012 17:32:00 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-30019</guid>
		<description>this is a theme that I am reading about more and more. I sincerely believe that the future of the web will revolve around small communities (100-150 people) that will have have high a degree of influence on its members. The best social metric for such groups will be the degree of online engagement and conversation verus the number of twitter followers or retweets or likes.</description>
		<content:encoded><![CDATA[<p>this is a theme that I am reading about more and more. I sincerely believe that the future of the web will revolve around small communities (100-150 people) that will have have high a degree of influence on its members. The best social metric for such groups will be the degree of online engagement and conversation verus the number of twitter followers or retweets or likes.</p>
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		<title>By: James Ferguson @kWIQly</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-30016</link>
		<dc:creator>James Ferguson @kWIQly</dc:creator>
		<pubDate>Sun, 24 Jun 2012 11:02:00 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-30016</guid>
		<description>We all get followers offering you their junk - I assume many take great delight in blocking these, because each time I do it I sense I have refined something you value.

Hmm (how about a &quot;may I follow you&quot; button - think of the credibility that might engender). 

I would like my advocates to be confined to people with some values.  It is not only the message, but the messenger that counts.

For the same reason I generally follow people who add opinion rather than simply retweeting it, that small investment imbues it with a certain credibility.  However there is sometimes value in the simple RT of messages that are of value precisely because  they are broadcast.  These are messages for humankind.  

A great example is this TED talk http://www.youtube.com/watch?v=A7ktYbVwr90 -@drgrist:disqus by @drgrist  ( I hope you do not mind me illustrating but I would argue this is a message that serves us all while illustrating my point).

Finally I would note that a simple pattern recognition algorithm could very simply sift these behaviors.  It is perhaps the one twitter app that I might use, but because style wins over content and volume and repetition over message in the view o many marketeers - I am not aware of such a thing.- Back in the old days this was called quality assurance - and it assures.</description>
		<content:encoded><![CDATA[<p>We all get followers offering you their junk &#8211; I assume many take great delight in blocking these, because each time I do it I sense I have refined something you value.</p>
<p>Hmm (how about a &#8220;may I follow you&#8221; button &#8211; think of the credibility that might engender). </p>
<p>I would like my advocates to be confined to people with some values.  It is not only the message, but the messenger that counts.</p>
<p>For the same reason I generally follow people who add opinion rather than simply retweeting it, that small investment imbues it with a certain credibility.  However there is sometimes value in the simple RT of messages that are of value precisely because  they are broadcast.  These are messages for humankind.  </p>
<p>A great example is this TED talk http://www.youtube.com/watch?v=A7ktYbVwr90 -@drgrist:disqus by @drgrist  ( I hope you do not mind me illustrating but I would argue this is a message that serves us all while illustrating my point).</p>
<p>Finally I would note that a simple pattern recognition algorithm could very simply sift these behaviors.  It is perhaps the one twitter app that I might use, but because style wins over content and volume and repetition over message in the view o many marketeers &#8211; I am not aware of such a thing.- Back in the old days this was called quality assurance &#8211; and it assures.</p>
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		<title>By: Gabe</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4337</link>
		<dc:creator>Gabe</dc:creator>
		<pubDate>Wed, 13 May 2009 06:08:34 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4337</guid>
		<description>&lt;p&gt;seems to further add merit to the idea that Twitter is the new MySpace, how many celebs w/ huge six figure plus friend counts actually get really engagement with this audience&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>seems to further add merit to the idea that Twitter is the new MySpace, how many celebs w/ huge six figure plus friend counts actually get really engagement with this audience</p>
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		<title>By: Chris</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4336</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Tue, 12 May 2009 18:20:28 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4336</guid>
		<description>&lt;p&gt;could it be that these &quot;followers&quot; never return? This Nielsen study reports that the majority (60%) of Twitter sign-ups don&#039;t go back.&lt;/p&gt;

&lt;p&gt;&lt;a href=&quot;http://blog.nielsen.com/nielsenwire/online_mobile/update-return-of-the-twitter-quitters/&quot; rel=&quot;nofollow&quot;&gt;http://blog.nielsen.com/nielsenwire/online_mobile/update-return-of-the-twitter-quitters/&lt;/a&gt;&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>could it be that these &#8220;followers&#8221; never return? This Nielsen study reports that the majority (60%) of Twitter sign-ups don&#8217;t go back.</p>
<p><a href="http://blog.nielsen.com/nielsenwire/online_mobile/update-return-of-the-twitter-quitters/" rel="nofollow">http://blog.nielsen.com/nielsenwire/online_mobile/update-return-of-the-twitter-quitters/</a></p>
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		<title>By: Chris</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4335</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Tue, 12 May 2009 17:26:48 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4335</guid>
		<description>&lt;p&gt;could it be that these &quot;followers&quot; never return?  This Nielsen study reports that the majority (60%) of Twitter sign-ups don&#039;t go back.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>could it be that these &#8220;followers&#8221; never return?  This Nielsen study reports that the majority (60%) of Twitter sign-ups don&#8217;t go back.</p>
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		<title>By: Kathy Buck</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4334</link>
		<dc:creator>Kathy Buck</dc:creator>
		<pubDate>Mon, 11 May 2009 15:33:33 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4334</guid>
		<description>&lt;p&gt;&lt;br /&gt;
In business you see the innovators, the imitators and the idiots. Twitter is the innovation. There are imitators imaging models to ride the innovation. The idiots - the ones flogging the innovation on how to get gobs of followers for a price. The reality is those paying for any follower is an act of desperation.  To me it&#039;s like a handsome man sat in the dark winking at a cute girl - only he knows what he is doing and why. &lt;/p&gt;

&lt;p&gt;&lt;br /&gt;
Moral - I don&#039;t know who you are, what you stand for, your reputation, your product, your clients -what did you want to sell me again?&lt;/p&gt;

&lt;p&gt;I&#039;ll take 50 people who were drawn to me VS 50,000 that where not.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>
In business you see the innovators, the imitators and the idiots. Twitter is the innovation. There are imitators imaging models to ride the innovation. The idiots &#8211; the ones flogging the innovation on how to get gobs of followers for a price. The reality is those paying for any follower is an act of desperation.  To me it&#8217;s like a handsome man sat in the dark winking at a cute girl &#8211; only he knows what he is doing and why. </p>
<p>
Moral &#8211; I don&#8217;t know who you are, what you stand for, your reputation, your product, your clients -what did you want to sell me again?</p>
<p>I&#8217;ll take 50 people who were drawn to me VS 50,000 that where not.</p>
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		<title>By: Andi</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4333</link>
		<dc:creator>Andi</dc:creator>
		<pubDate>Mon, 11 May 2009 14:56:26 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4333</guid>
		<description>&lt;p&gt;Actually many accounts (really big companies, I&#039;m taking down names) are very busy manufacturing fake followers. This will be a wonderful scandal when it breaks. @andilinks&lt;/p&gt;

&lt;p&gt;And the numbers, while grossly distorted, are not meaningless--they do say a lot about the account.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Actually many accounts (really big companies, I&#8217;m taking down names) are very busy manufacturing fake followers. This will be a wonderful scandal when it breaks. @andilinks</p>
<p>And the numbers, while grossly distorted, are not meaningless&#8211;they do say a lot about the account.</p>
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		<title>By: Kerry</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4332</link>
		<dc:creator>Kerry</dc:creator>
		<pubDate>Mon, 11 May 2009 14:10:58 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4332</guid>
		<description>&lt;p&gt;I couldn&#039;t agree more. Companies especially should realize that engagement is ultimately way more important to a brand than some huge number is. &lt;/p&gt;

&lt;p&gt;For the most part, I disagree with automation on social networks. Yes, it takes more time to build an engaged follower base, but it&#039;s worth it. &lt;/p&gt;

&lt;p&gt;People can tell when you&#039;ve automated your Twitter account (just use a feed to your blog, auto-follow, sign up for a scammy follower pyramid scheme). This separates accounts with value from accounts that are just using social networking because they feel like they have to. Set it and forget it won&#039;t work. &lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I couldn&#8217;t agree more. Companies especially should realize that engagement is ultimately way more important to a brand than some huge number is. </p>
<p>For the most part, I disagree with automation on social networks. Yes, it takes more time to build an engaged follower base, but it&#8217;s worth it. </p>
<p>People can tell when you&#8217;ve automated your Twitter account (just use a feed to your blog, auto-follow, sign up for a scammy follower pyramid scheme). This separates accounts with value from accounts that are just using social networking because they feel like they have to. Set it and forget it won&#8217;t work. </p>
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		<title>By: nmw</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4331</link>
		<dc:creator>nmw</dc:creator>
		<pubDate>Mon, 11 May 2009 13:16:58 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4331</guid>
		<description>&lt;p&gt;John, numbers are meaningless.&lt;/p&gt;

&lt;p&gt;:) nmw&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>John, numbers are meaningless.</p>
<p> <img src='http://battellemedia.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  nmw</p>
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		<title>By: Ricardo Bueno</title>
		<link>http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4330</link>
		<dc:creator>Ricardo Bueno</dc:creator>
		<pubDate>Mon, 11 May 2009 06:51:29 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2009/05/earned_followers_are_better_than_junk_circulation.php#comment-4330</guid>
		<description>&lt;p&gt;Quality vs Quantity. That&#039;s what I&#039;m looking for. &lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Quality vs Quantity. That&#8217;s what I&#8217;m looking for. </p>
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