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	<title>Comments on: Youch.</title>
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	<description>Thoughts on the intersection of search, media, technology, and more.</description>
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		<title>By: Tom</title>
		<link>http://battellemedia.com/archives/2008/06/youch.php#comment-7110</link>
		<dc:creator>Tom</dc:creator>
		<pubDate>Mon, 30 Jun 2008 17:37:48 +0000</pubDate>
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		<description>&lt;p&gt;It&#039;s almost as if everyone at Yahoo forgets that Google came into it&#039;s own when Yahoo first outsourced it&#039;s (organic) search to them. That didn&#039;t work out to well for Yahoo in the long run, why would outsourcing paid search go any differently?&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>It&#8217;s almost as if everyone at Yahoo forgets that Google came into it&#8217;s own when Yahoo first outsourced it&#8217;s (organic) search to them. That didn&#8217;t work out to well for Yahoo in the long run, why would outsourcing paid search go any differently?</p>
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