free html hit counter Yureekah | John Battelle's Search Blog

Yureekah

By - May 02, 2008

YureekahInterested in the advertising biz? Love search? This should be a tool for you. Via WP:

A new search engine called Yureekah launched this week to help ad agencies and advertisers find where competitors are advertising and determining the best options for future brand advertising.

Devaraj Southworth, one of its creators, said the idea stemmed from his own company’s needs. He runs a small creative agency and a media planning firm, and it often took several weeks to put together an online ad strategy because he had to manually go through Web sites, ad networks and portals to figure out where his client should be visible. Southworth said he’s even had to cancel a campaign because finding that information was too labor-intensive to meet the deadline.

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6 thoughts on “Yureekah

  1. nmw says:

    LOL — hardly do I launch a blog and one of my first visions becomes reality like almost overnight:

    http://gaggle.info/post/28/how-to-find-ads-commercial-search-engines-for-commercials

    ;D nmw

  2. nmw says:

    hmm — tried it, but all I got to do was to give them my email address :O

  3. konteyner says:

    cok tesekkur ederim cok guzel paylasim.

  4. Chetan says:

    LOL. What a useless piece of shit you are writing about John.

    This is what I got from http://www.yureekah.com/Default.aspx

    Server Error in ‘/’ Application.

    By the way its time for you to go on a Holiday forever, your blog is no more interesting always on travl and linking to other posts without any original content. Sorry, no offence.

  5. webreference says:

    sounds like the old lemonAd -> now merged into nielsen netratings http://www.nielsen-online.com/

  6. Interesting idea, but doesn’t seem to work well. My search for Ford brought up only 10 results, which included a nokia ad, a bingos.co.uk ad, a jackpotjoy ad, a maakan.com ad, 2 cricket maiden ads, and a mastercard ad.That’s only 30% correct.

    I know they’re still in alpha, but it might be best to either get the service working properly or limit it to just a few working terms so people can see what is intended.