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	<title>Comments on: Ask Morphs: A New Approach to The Interface</title>
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	<description>Thoughts on the intersection of search, media, technology, and more.</description>
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	<item>
		<title>By: Hashim</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-28225</link>
		<dc:creator>Hashim</dc:creator>
		<pubDate>Fri, 10 Feb 2012 10:17:00 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-28225</guid>
		<description>Hi Jbat,
Very informative blog on approaching to the interface and must be helpful for many people. You have done incredible job and I have also bookmarked the page for further reference. 
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		<content:encoded><![CDATA[<p>Hi Jbat,<br />
Very informative blog on approaching to the interface and must be helpful for many people. You have done incredible job and I have also bookmarked the page for further reference. <br />
<a href="http://sanantoniofitbody.com/san_antonio_fitness_trainer.html" rel="nofollow">san antonio fitness trainer</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Hashim</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-26122</link>
		<dc:creator>Hashim</dc:creator>
		<pubDate>Fri, 06 Jan 2012 06:13:00 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-26122</guid>
		<description>Hi All,
Yoga
 is great for health as yoga helps in losing weight and soothing 
depression. Yoga brings flexibility in our body and helps us in 
breathing better.
 &lt;a href=&quot;http://www.sanantoniofitbody.com/san_antonio_personal_trainer.html&quot; rel=&quot;nofollow&quot;&gt;san antonio personal trainer&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Hi All,<br />
Yoga<br />
 is great for health as yoga helps in losing weight and soothing<br />
depression. Yoga brings flexibility in our body and helps us in<br />
breathing better.<br />
 <a href="http://www.sanantoniofitbody.com/san_antonio_personal_trainer.html" rel="nofollow">san antonio personal trainer</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: küresel ısınmaya hayır</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10322</link>
		<dc:creator>küresel ısınmaya hayır</dc:creator>
		<pubDate>Sat, 03 Nov 2007 21:07:03 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10322</guid>
		<description>&lt;p&gt;The fact that it narrows your search *as you type* gives the impression that it&#039;s able query a smaller chunk of the web. Although it may return a more useful result it feels constricting -- any phrase longer than five words is going to result in a &quot;No Search Suggestions Found&quot; Ajax-popup.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>The fact that it narrows your search *as you type* gives the impression that it&#8217;s able query a smaller chunk of the web. Although it may return a more useful result it feels constricting &#8212; any phrase longer than five words is going to result in a &#8220;No Search Suggestions Found&#8221; Ajax-popup.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: campbell</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10321</link>
		<dc:creator>campbell</dc:creator>
		<pubDate>Fri, 13 Jul 2007 11:42:06 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10321</guid>
		<description>&lt;p&gt;What is certain is that when an MP3 player enjoys a 78 percent market share in the United States, a plethora of products and content spring up just to serve its users. &lt;/p&gt;

&lt;p&gt;www.ipodconverter.com&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>What is certain is that when an MP3 player enjoys a 78 percent market share in the United States, a plethora of products and content spring up just to serve its users. </p>
<p><a href="http://www.ipodconverter.com" rel="nofollow">http://www.ipodconverter.com</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: vishravars</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10320</link>
		<dc:creator>vishravars</dc:creator>
		<pubDate>Thu, 07 Jun 2007 13:40:40 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10320</guid>
		<description>&lt;p&gt;The interface rocks. cheers to the team for a great effort.&lt;br /&gt;
The problem i had was i was not able to switch to other contexts like image,web, blog etc.., when i was browsing the maps. i dont know how the geeks missed !! I need to catch up the ask.com team soon !!&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>The interface rocks. cheers to the team for a great effort.<br />
The problem i had was i was not able to switch to other contexts like image,web, blog etc.., when i was browsing the maps. i dont know how the geeks missed !! I need to catch up the ask.com team soon !!</p>
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	<item>
		<title>By: marko</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10319</link>
		<dc:creator>marko</dc:creator>
		<pubDate>Tue, 05 Jun 2007 15:35:05 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10319</guid>
		<description>&lt;p&gt;NOT NIFTY:&lt;/p&gt;

&lt;p&gt;The fact that it narrows your search *as you type* gives the impression that it&#039;s able query a smaller chunk of the web.  Although it may return a more useful result it feels constricting -- any phrase longer than five words is going to result in a &quot;No Search Suggestions Found&quot; Ajax-popup.&lt;/p&gt;

&lt;p&gt;NIFTY:&lt;/p&gt;

&lt;p&gt;Right column result of Videos and Bloggs.  Google should emulate.  I&#039;m all about the underdog but this is a battle I wouldn&#039;t want to fight.  Many many kudos to the Ask team, however.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>NOT NIFTY:</p>
<p>The fact that it narrows your search *as you type* gives the impression that it&#8217;s able query a smaller chunk of the web.  Although it may return a more useful result it feels constricting &#8212; any phrase longer than five words is going to result in a &#8220;No Search Suggestions Found&#8221; Ajax-popup.</p>
<p>NIFTY:</p>
<p>Right column result of Videos and Bloggs.  Google should emulate.  I&#8217;m all about the underdog but this is a battle I wouldn&#8217;t want to fight.  Many many kudos to the Ask team, however.</p>
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		<title>By: Fred</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10318</link>
		<dc:creator>Fred</dc:creator>
		<pubDate>Tue, 05 Jun 2007 14:53:58 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10318</guid>
		<description>&lt;p&gt;I like to see something new and original tried with search, and I don&#039;t think it&#039;s half bad, but I agree that their marketing campaign is pretty iffy.  In fact, their webmasters FAQ is pretty much just an advertisement, and just reading it makes me want to not go to their site ever again.  A pretty bad reaction from a power user!&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I like to see something new and original tried with search, and I don&#8217;t think it&#8217;s half bad, but I agree that their marketing campaign is pretty iffy.  In fact, their webmasters FAQ is pretty much just an advertisement, and just reading it makes me want to not go to their site ever again.  A pretty bad reaction from a power user!</p>
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		<title>By: DavidDalka</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10317</link>
		<dc:creator>DavidDalka</dc:creator>
		<pubDate>Tue, 05 Jun 2007 13:52:38 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10317</guid>
		<description>&lt;p&gt;I take a post launch look below. &lt;/p&gt;

&lt;p&gt;&lt;a href=&quot;http://www.daviddalka.com/createvalue/2007/06/05/newly-relaunched-askcom-glimpes-of-greatness-and-some-problems/&quot; rel=&quot;nofollow&quot;&gt;http://www.daviddalka.com/createvalue/2007/06/05/newly-relaunched-askcom-glimpes-of-greatness-and-some-problems/&lt;/a&gt;&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I take a post launch look below. </p>
<p><a href="http://www.daviddalka.com/createvalue/2007/06/05/newly-relaunched-askcom-glimpes-of-greatness-and-some-problems/" rel="nofollow">http://www.daviddalka.com/createvalue/2007/06/05/newly-relaunched-askcom-glimpes-of-greatness-and-some-problems/</a></p>
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		<title>By: Michael Stone</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10316</link>
		<dc:creator>Michael Stone</dc:creator>
		<pubDate>Tue, 05 Jun 2007 12:17:41 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10316</guid>
		<description>&lt;p&gt;John,&lt;/p&gt;

&lt;p&gt;A few things that jump out about Ask.com:&lt;/p&gt;

&lt;p&gt;(1) Their ad campaign can only be targeted at folks like us because &quot;average&quot; web users/searchers don&#039;t know the origins of Search, Ask Jeeves, or algorithms.&lt;/p&gt;

&lt;p&gt;(2) I believe this is an interesting experiment but will ultimately fade away because it&#039;s just too different. I do, however, applaud them for trying something fairly radical.&lt;/p&gt;

&lt;p&gt;(3) Most heavy Google users probably use their service 15 times per day. When AltaVista fell to Google, they lost the heavy users first. The heavy users then told the rest of the web and the shift was on. Focusing on &quot;light&quot; users, and trying to get them to conduct more searches, seems like a herculian task.&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>John,</p>
<p>A few things that jump out about Ask.com:</p>
<p>(1) Their ad campaign can only be targeted at folks like us because &#8220;average&#8221; web users/searchers don&#8217;t know the origins of Search, Ask Jeeves, or algorithms.</p>
<p>(2) I believe this is an interesting experiment but will ultimately fade away because it&#8217;s just too different. I do, however, applaud them for trying something fairly radical.</p>
<p>(3) Most heavy Google users probably use their service 15 times per day. When AltaVista fell to Google, they lost the heavy users first. The heavy users then told the rest of the web and the shift was on. Focusing on &#8220;light&#8221; users, and trying to get them to conduct more searches, seems like a herculian task.</p>
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		<title>By: nmw</title>
		<link>http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10315</link>
		<dc:creator>nmw</dc:creator>
		<pubDate>Tue, 05 Jun 2007 07:57:12 +0000</pubDate>
		<guid isPermaLink="false">http://battellemedia.com/archives/2007/06/ask_morphs_a_new_approach_to_the_interface.php#comment-10315</guid>
		<description>&lt;p&gt;increasingly one player market&lt;/p&gt;

&lt;p&gt;almost makes monopoly sound like a good thing! ;D&lt;/p&gt;

&lt;p&gt;But you&#039;re right: this definitely looks like the search engine from Ork.&lt;/p&gt;

&lt;p&gt;I especially like the idea of ditching the Goo-mold -- and MFA&#039;s with some cheap-o discount-for-less BS on it do seem kind of *stale*, don&#039;t they?&lt;/p&gt;

&lt;p&gt;Is there lust in the long-tail? Who will go the long haul? Tune in tomorrow, when nmw reiterates to Vint: &quot;WTF does *search* mean?&quot;&lt;/p&gt;

&lt;p&gt;;P nmw&lt;/p&gt;

&lt;p&gt;ps: can you see me? visit &gt;&gt; live.net.in &lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>increasingly one player market</p>
<p>almost makes monopoly sound like a good thing! ;D</p>
<p>But you&#8217;re right: this definitely looks like the search engine from Ork.</p>
<p>I especially like the idea of ditching the Goo-mold &#8212; and MFA&#8217;s with some cheap-o discount-for-less BS on it do seem kind of *stale*, don&#8217;t they?</p>
<p>Is there lust in the long-tail? Who will go the long haul? Tune in tomorrow, when nmw reiterates to Vint: &#8220;WTF does *search* mean?&#8221;</p>
<p>;P nmw</p>
<p>ps: can you see me? visit >> live.net.in </p>
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