More use of the mobile phone, although they will be computers, and be able to transmit/receive in real time over wifi. I imagine my infant son as a young adult being able to send me video feed from his cell phone device from another part of the world in real time.

This will also change news media as we know it. KRON in the Bay Area is using video journalists (VJs) and in the future this will become the norm, not the exception.

Personalization: I believe that all experiences on the internet will be highly personable. I won’t be getting ads for male ED drugs, but more likely receiving them from stores with cooking classes due to my recent purchase at Williams-Sonoma. As a marketer, I believe this could be a huge market for “local” since that is where we live and do in-person shopping.

I see the privacy issue becoming resolved due to the personalization aspect mentioned above. I’m no techie, but I believe we will be not so concerned with identity as isp addresses on our computers could replace our names.

Security for computers will still be an issue.

Another issue that I do see as a concern is one of e-waste and recycling of old computer hardware.

See you at Web 2.0 Summit and Expo!

I speak from experience – working at a global-scale financial services firm, having been tasked with leading the charge towards innovation and agility in consumer-facing products and their underlying business processes. This is no small challenge – it is a daily battle against creaky legacy systems, business processes built on 120 years of accumulated kludges, and regulatory and corporate governance restrictions.

More than that, however, it is a battle against attitudes and ideas. You and I and your readers share a fundamental set of values – that control shouldn’t stifle innovation, that innovation & well-considered risk are good things, that nimbleness, flexibility, transparency, interoperability, and agility are fundamentally good characteristics. That smaller vendors can still deliver value (there’s other vendors other than just EDS or IBM, dammit!). Basically all of tenets of 2.0. These views, however, are not universal.

On the contrary – many, many corporate denizens are still working in a pre-web world. For them…

- technology is a means to speed up existing processes, but not a means to re-invent them
- risk mitigation, control, and governance are organizational priorities
- project management is a means ensuring control, not driving collaboration and creativity
- innovation is something that a steering committee should get a handle on
- communication is a formal exercise that needs to be conducted through channels – not openly or transparently
- the web is a table-stake communication or service channel for existing products, but not a game changer

That list reads like a case-study from 1994. But it is still truth for many.

So – I’d propose this: examine how to truly take “enterprise 2.0″ into the mainstream:

- how can 2.0 ideas be reconciled with large enteprise needs for security and governance?
- how can vendor relationships & agreements change to make small, entrepreneurial 2.0 vendors and flexible vendor relationships palatable to “legacy organizations”?
- how does an innovator in a legacy organization speak to middle and senior management and communicate the value of 2.0?
- how can the relationship between business and IT change to enable an enterprise to live and breath 2.0?
- what tools exist to make all of this rubber-on-the-road instead of lip service? Tools may equal processes, methodologies, software, whatever.

I know a lof of talk has taken place about enterprise 2.0 etc etc – but to date, most of it is really just talk. There’s a big gap between espousing 2.0 ideals and actually implementing them in an organization that’s 7 years away from SOA, governed corporately from another country, and composed of middle managers that have been in place since the seventies. To me, that’s the Edge. And let me be clear: these are not backwater companies in dark corners of the globe – this is where you bank, who manages your health care, who insures your home, who funds your retirement, who puts groceries on store shelves, and so on.

The Edge = The Mainstream

Thanks for engaging your readership on this question. From my own limited perspective as a marketer–not a techie–and an idealist, I see the main edge of the web as offering greater capability to make meaning and coherent pictures out of the many bits and pieces of the modern marketplace.

Although collaborative technologies certain improve business process and social networking has the potential to increase our sense of interconnectedness, we can do better. At this point, the web is still largely horizontal–(nearly) anyone can join (nearly) any website and post (nearly) any kind of content.

But what I am most interested in is the “vertical” possibility of the web: namely, its potential to facilitate the emergence of a more meaningful and whole culture. I can only imagine if the edge we explored was how we could come together and use technology to create a radically better world…

Warmly,
Sam

I attended the University of Cincinnati for some computer science graduate school courses. They have a concept they called “OneStop.” It’s the one-stop-shopping for all the administrative tasks on campus. The intriguing part is that OneStop is a web site and a building on campus. I’ve never researched this, but merging this concept onto a social network (and possibly other sites) could make a pervasive environment of computing and socializing.

…I could go on but I’ll stop there before I explode.

very enticing — and/but a “search junkie” like me will probably forever focus on something like text (or some similar “standardized language”). Other file formats will always be in the territory of “art” and/or “avant garde” work — and will probably *never* be “machine readable” the way text is (just look at how far OCR has gotten after *decades* of research — and that seems to be a pretty straightforward exercise, doesn’t it?). Not that text (or “natural language”) is trivial — it certainly isn’t. But even though I haven’t seen everything, I am rather skeptical of having a computer like Capt. James T. Kirk had at our disposal — not in my lifetime (and I’m only 6 years old, right?).

Can’t wait for those “scratch ‘n’ sniff” touchscreens, though….

;D nmw

It’s been here for about a decade.

2 - 3-D experiences without the monitor - imagine manipulating the air waves to give a realistic illusion of 3-D, and not having to be dependant on a monitor

3 – Virtual Conferencing - Globally and in real-time. It is sad that in the 21st century, people are limited to travelling thousands of mile to visit conferences and expos – ……enough high tech is available so that exhibitors should be able to do live streaming to their websites of live conferences and have real time , global communication via IM or text messages with interested prospects who could not physically attend these shows.

It is ironic that a Web 2.0 conference is not on the forefront of this hi-tech.

4 - World Wide profiles Networking sites …imagine Social networking sites using algorithms that would introduce compatable people to one another – REGARDLESS of which part of the world they live in.

There are so many more ideas……but it would end up consuming pages of replies

Likewise, the audience will need to be more fully engaged. So instead of content, say books, decided by an agent or editor saying “sounds good, I think it will be of interest, hers is a contract” the potential readers will be more involved from the get go. So you see an expansion of types of content offered and a more direct means of communication between content provider and consumers.