Comments on: Triumvirate against click-fraud

By: Mike

Mike — Fri, 04 Aug 2006 20:01:37 +0000

I think that this is a very intersting issue where 3 such fierce competitors are going to help each other out. The problem of click fraud has obviously escalated to such a point that these three search companies, who vigorously complete against one and other, and often have very little positive to say about each other are willing to collaborate on eliminating the threat. The search engines are very well aware that sponsored advertising is in great jeopardy. The more publicity click fraud gets, the more difficult it will be for any of these companies to reach out and renew their current subscribers. I did write a small piece about this issue at my blog.

By: dumbfounder

dumbfounder — Thu, 03 Aug 2006 16:51:33 +0000

I think that 86% is actually an understatement. Google or Yahoo ads are used at just about every significant search engine out there (besides MSN) so I would place this top 3 figure figure well into the 90′s, I am guessing like 97-98%+. So this is a big move.

By: kasenort

kasenort — Thu, 03 Aug 2006 11:35:49 +0000

I dont understand why using PPC. Why dont use a fair Pay per Sale System ? The most clicks are useless for the merchants, so they are throwing the money out of the window…

By: isulong seoph

isulong seoph — Thu, 03 Aug 2006 07:18:55 +0000

let us hope for the best that the 3 will banish click fraud and better serve their clients in PPC.